In Her Shoes: Mara Hoffman

The Cut

New York Magazine

Documentary, Personal Journals, Society & Culture, Arts, Fashion & Beauty

4.4 • 1.7K Ratings

🗓️ 8 November 2023

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

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Summary

Mara Hoffman started her eponymous label in 2002 out of her Upper East Side apartment. More than a decade in, she had an epiphany about the fashion industry: without sustainable practices, it was a toxic business that was bad for the earth. And with the perspective of becoming a new mom, she was also thinking about her legacy differently. Hoffman began transforming her business practices, with a commitment to sustainability as a core principle. This fall, Hoffman was awarded the Environmental Sustainability Award from the Council of Fashion Designers of America. On today's episode of In Her Shoes, we'll explore how she thinks about sustainable growth, and talk about the impact she wants to make on the wider fashion industry. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Support for this episode comes from eBay.
0:04.0	Whether it's a holy-grail pair of sneakers, head turning handbags, or one genuine wardrobe staple.
0:10.0	If you're always on the hunt for that one wardrobe staple you've just got to have,
0:13.6	eBay gets it. Nothing's more important than the real deal.
0:17.2	When you shop on eBay, all you have to do is look out for that shiny blue check mark that says
0:21.3	authenticity guarantee, and you'll know that every inch,
0:24.4	stitch, soul, and logo will be verified authentic through a detailed inspection.
0:29.3	With eBay authenticity guarantee, Real is always in reach.
0:33.2	Ensure your next purchase is the real deal.
0:35.6	Visit eBay.com for terms. Welcome to In Her Shoes. I'm Lindsay Peoples editor-in-Chief of the Cut.
0:55.0	I'm very excited to welcome today's guest, Mara Hoffman, who started her label back in 2002 in her Upper East Side apartment.
1:05.0	Over a decade in, she had an epiphany about the fashion industry.
1:09.0	Without sustainable practices, it was a toxic business that was bad for the earth. And with the
1:14.7	perspective of becoming a new mom she was also thinking about her legacy
1:17.8	differently. It was then that Hoffman began transforming her business practices
1:22.1	with the commitment to sustainability as a core principle.
1:25.6	This fall, Hoffman was awarded the Environmental Sustainability Award from the Council of
1:30.2	Fashion Designers of America.
1:31.5	And on today's episode of In Her Shoes,
1:34.6	we'll explore how she thinks about sustainable growth
1:37.4	and talk about the impact she wants to make on the wider fashion industry.
1:41.1	Hi Mara, thank you for joining us on this show,
	...

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