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Build Your Tribe | Grow Your Business with Social Media

Improving Email Deliverability | Quick Tip Tuesday - 535

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Business, Marketing

4.92.7K Ratings

🗓️ 23 November 2021

⏱️ 11 minutes

🧾️ Download transcript

Summary

Today's Quick Tip Tuesday is all about how to optimize your email deliverability! Chalene explains the difference between the very important terms "Email Delivery" and "Email Deliverability." She'll also provide tips and resources — you can apply today — to help maximize the success of your emails to your customers! Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To...Grow Your Following and Reach More Customers on Instagram™(All in Just Five Minutes a Day!) InstaClubHub.com Be sure to follow Brock on his travel adventures @tayandbrock Join our NEW, awesome PodSquad on Facebook here! Subscribe to The Chalene Show!!! Check out these great email resources: Mail-Tester Glock Apps Send Forensics Sender Score MailTrap Links from today's episode: Check out Marketing Impact Academy!! Go to marketingimpactacademy.com Check out all the brand new Push Journal designs!!! Hurry and get yours before they sell out!! www.pushjournal.com Leave Chalene or Brock a message or ask them a question at (619) 500-4819 Not sure what your thing is? Go to Chalene.com/MyThing Learn more about Kajabi Leave Chalene a Voicemail review or question for a chance to win a gift HERE Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson Facebook: www.Facebook.com/Chalene TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson Stop dieting & start living: PhaseItUp.com Here's The System I Use Every Day to be More Organized & Crazy Productive: www.pushjournal.com Sign Up For MY WEEKLY NEWSLETTER and you'll get FREE tips on how to live a ridiculously amazing fun-filled life! Be sure you are subscribed to this podcast to automatically receive your episodes!!! Subscribe to The Chalene Show!!! Join our NEW, awesome PodSquad on Facebook here! Get episode show notes here: www.chalenejohnson.com/podcast Hey! Send me a DM & tell me what you think about the show! (Use the Hashtag) #BuildYourTribe so I know you're a homie! XOXO Chalene

Transcript

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0:00.0

Hey there, welcome to this edition of Build Your Tribe.

0:02.6

This is a quick tip Tuesday.

0:04.8

Intended to help you improve your email,

0:09.2

deliverability, and delivery.

0:12.1

Let's get to it.

0:13.1

First and foremost, let's define these terms and what they mean.

0:20.7

So you will often hear people refer to deliverability or delivery.

0:25.4

And I want to clear up those two terms and help you understand what they mean to you.

0:31.1

They're both very important.

0:32.7

When we talk about email delivery, what we're referring to is the person you've sent it to.

0:39.5

Their server accepting your email or not.

0:43.7

If it does accept your email, obviously that's step one.

0:48.1

If I'm sending you an email, I want to make sure that your server accepts the email.

0:54.2

That's kind of step one.

0:56.2

But even if your server accepts the email that doesn't necessarily mean that you're going

1:02.8

to receive it.

1:03.8

Because a message can bounce back for any number of reasons.

1:05.8

It can be somebody mistyped their own email address.

1:10.0

It could be an email address that doesn't exist anymore.

1:12.4

It could be that you've got a typo in the domain or the domain is down.

1:16.9

It could be that your attachments are too heavy.

1:20.0

And all of these things will count as a failed delivery.

...

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