If You Don’t Understand AI Yet, You’re Already Falling Behind | GaryVee Rightworks Keynote
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.1K Ratings
🗓️ 27 May 2025
⏱️ 38 minutes
🧾️ Download transcript
Summary
In this episode, Gary speaks to a group of business owners about the real challenges and opportunities in today’s landscape — from the rapid evolution of AI to the often-overlooked power of consistent social content.
He explains why many businesses aren’t seeing results with digital marketing, how simple strategies like localized video ads can drive actual customer growth, and why understanding AI isn’t just a competitive edge — it’s quickly becoming a necessity.
If you're navigating hiring issues, trying to stand out in a crowded market, or simply unsure where to start with new tools and platforms, this episode offers a clear, practical perspective.
We cover:
Common mistakes in social media marketing — and how to correct them
A $50 local ad strategy that’s working right now
Why AI will impact every industry — not just tech
How trust and authenticity will separate brands that grow from those that don’t
Tips for creating content without overthinking it
Whether you're just starting to explore AI or trying to make your content actually move the needle, this conversation will help you rethink where to focus your time and energy in 2025.
Transcript
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| 0:00.0 | Hey everyone, welcome back to another episode of the Gary V. Audio Experience. In this one, |
| 0:05.3 | Gary sits down with a room full of business owners at his recent keynote in Nashville, Tennessee. |
| 0:10.6 | And they talk about two things, social media and AI. Gary outlines exactly why most businesses |
| 0:17.1 | aren't seeing results with digital marketing, and he also dives into the growing |
| 0:21.1 | role of AI in the accounting and service industries. If you're a business owner, operator, or |
| 0:26.2 | leader trying to stay relevant in a fast-changing landscape, this episode offers a clear and |
| 0:31.1 | practical framework to think about growth, marketing, and team building in 2025. Let's get |
| 0:36.8 | right into it. |
| 0:40.8 | I grew up in a small family business. |
| 0:49.1 | And for the last 15 years, I've been running a service business that started with me and my brother in a conference room in another company's company because we had no money |
| 0:54.1 | and went from zero revenue |
| 0:57.6 | in year one to we're in year 15 this year and we'll do |
| 1:01.5 | 350 million in revenue all service and and then also I've had my |
| 1:08.1 | career that I have right I've written predominantly marketing and business and leadership books, |
| 1:14.6 | really ultimately for SMBs, |
| 1:17.4 | but all the way up to private equity firm and Fortune 500s. |
| 1:22.0 | And what that context for this room means is, |
| 1:25.9 | what I'm about to say is not philosophy for me. |
| 1:30.8 | It's not teaching in a college, what marketing is. |
| 1:36.0 | This morning, I can tell you that for 95% of this room, |
| 1:43.0 | if this room was making one or two videos a day |
| 1:47.8 | on their phone, |
... |
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