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Boutique Chat

If You Don’t Adapt, It’s Not Going To Work with Taylor Jones McClellan, The Tiny Closet

Boutique Chat

Ashley Alderson

Business, Marketing, Retail, Boutiquetips, Fashionindustry, Fashionbusiness, Entrepreneurship, Businessstrategy

5853 Ratings

🗓️ 16 January 2024

⏱️ 43 minutes

🧾️ Download transcript

Summary

Diversifying sources of revenue, building a personal brand, social media marketing and running a business through different seasons of life – Taylor and I talk about it all in this episode!

 The founder of The Tiny Closet, Taylor Jones McClellan is back on the podcast to update us on her life and business. Since last being on the show in Season 2, Taylor has been busy! She’s gotten married, become a mom, moved storefronts and started several other businesses.  

We talk about how The Tiny Closet has evolved throughout the last seven years, her evolution as a business owner and boss, adapting to a changing industry, how to find new channels of income, breaking into wholesale, and the ins and outs of social media , among other things!

Resources: 

Taylor Jones McClellan: Instagram

The Tiny Closet: Website | Facebook | Instagram | TikTok | Pinterest

Ashley Alderson: Instagram

The Boutique Hub:  Website | Facebook | Instagram | Pinterest | TikTok | YouTube

Boutique Summit 2024

2024 Boutique Boss Planner

Small Business Marketing Handbook

Boutique Hub Black

Hubventory.com

 

Transcript

Click on a timestamp to play from that location

0:00.0

Let's talk about your business, strategy, and the juicy details of what actually works,

0:15.7

from mainstream fashion to fashion on Main Street and the entire ecosystem behind it.

0:20.9

How do we scale your company and do it with the balance and the happiness that we all seek?

0:25.6

Let's hear from those insiders, experts, and strategists that actually make it happen.

0:29.7

I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat. at.

0:50.6

Hey guys, welcome back. We have a life update podcast today.

0:55.9

I'm trying to remember the last time I got to talk to you on the podcast that you're on,

1:02.3

I think you still have the bus. And you didn't have video yet. You were still just all audio.

1:10.2

Yeah. Oh, isn't that funny how life changes? Look at us. Like it's glow up 2.0 right now. Exactly. Well, well, we have so much to dig into today. So let's

1:14.0

let's start with a life update. The last time I talked to you, you were single, you were dating

1:18.8

Blake. Yeah. I don't even think you were engaged yet and you had the bus. So much has changed since then.

1:24.4

Give me like a business update. How are things going? It's been great. The last

1:28.0

time we talked and I was on the podcast, we were in a very small office. It was a very first office

1:32.2

that we had in Auburn. And since then we went and had, this was, oh my God, this was like

1:37.3

pre-COVID. Yeah. So it was like in 2019, we went and did like a whole pop up in our mall,

1:47.0

realized I did not like being in a mall at all. Hours were too long. There's too many different people, not happening.

1:50.0

So the people that are in a mall, I'm like, all power to you. There's no way.

1:54.0

And then we had our first, our second storefront, which was in Opelika.

1:58.0

And then I got engaged.

2:00.0

And then we got married.

2:01.9

It's so funny because everybody thinks that like Blake and I had a honeymoon baby, because

2:06.3

we got married in May of 2022.

...

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