Chris Lee, the host of The Founder podcast, shares his entrepreneurial journey, including the exit from a nine-figure solar company he sold in May 2022.
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Connect with Chris!
Instagram - https://www.instagram.com/chrisleeqb/
Podcast - https://podcasts.apple.com/ie/podcast/the-founder-podcast/id1687030281

His first business venture faced difficulties, including partnership issues and the economic downturn in 2008.

Chris explored various business opportunities after these setbacks, learning from larger companies' owners. The realization of internet marketing's potential for scaling his business prompted his entry into this field.

According to Chris, timing is crucial for seizing opportunities, and many miss them because they aren't actively seeking or aren't prepared when the right moment arrives.

Core values, represented by SOLGEN (Synergy, Outside-the-box, Love of family, Generosity, Excellence, No excuses), play an essential role in Chris's company. These values guide hiring and firing decisions and drive business growth.

Chris addresses the imposter syndrome prevalent among entrepreneurs and emphasizes the scalability of online businesses.

In the solar industry, which typically yields margins of 6-8%, Chris focused on providing a superior customer experience. He highlights the importance of being prepared for a potential sale to ensure that expenditures and organizational aspects are in order.

After selling his business, Chris realized the importance of balancing work and family time while continuing to grow as an individual.

One of the toughest challenges for entrepreneurs is saying no to opportunities, enabling them to master one thing instead of being distracted by numerous ventures. Chris currently engages in acquisitions, typically acquiring the majority stake in businesses.

Common issues in businesses include micromanagement, insufficient understanding of key performance indicators (KPIs), and the gross profit margin. Increasing sales while maintaining fixed costs can lead to significant profit growth.

Chris reveals that underutilized marketing techniques include "outdated" methods like mailers and commercials, alongside newer approaches like influencer marketing.

To Chris, success is waking up next to the person you love, living in line with one's beliefs and values, and having an eternal perspective. He invests in real estate as a long-term strategy, preferring to hold properties for several years before selling. For more insights and updates, you can find Chris on Instagram: @chrisleeqb and listen to his podcast, The Founder.