Identity Crisis? How About Identity Shift with Anthony Trucks
The Jesse Mecham Show
YNAB
4.7 • 1.1K Ratings
🗓️ 19 May 2021
⏱️ 40 minutes
🧾️ Download transcript
Summary
Former NFL athlete, husband, father, and coach -- a man of many identities you might say -- Anthony Trucks joins the podcast to talk about how what's holding you back from reaching your goals might just be an identity problem. Anthony runs a coaching program call Make Shift Happen where he helps people to make consistent action toward their goals in 90 days.
Making an identity "shift" is a key part of the process, visualizing yourself as the kind of person that does the things needed to have success in business, family, or other areas in life not because those are things you ought to do, but because they are simply a part of you. The Rock doesn't fight himself to go to the gym and workout, he does it because he loves it. Physical fitness is part of his identity. Anthony challenges us to think about what identity we want, and to start viewing ourselves as that. Then action can follow.
You can find Anthony, his coaching services, and his speaking engagements at:
Transcript
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| 0:00.0 | Hello, Wine Embers. My name is Jesse Meakum and this is podcast number 494 for Wine |
| 0:09.7 | Ab, where we teach you four rules to help you stop even paycheck to paycheck, get out |
| 0:12.9 | of debt and save more money. Today I have with me on the show Anthony Trucks. He is a former |
| 0:19.1 | NFL player. Also, maybe even cooler on American Ninja Warrior on NBC. If you haven't caught |
| 0:26.6 | that show, my kids have. He's an international speaker and he hosts a podcast called Aw Shift. |
| 0:34.9 | So he founded a company called Identity Shift Coaching and we dive into identity. It's |
| 0:43.6 | an interesting way of thinking about habits and thinking about behaviors. He has an interesting |
| 0:50.5 | story. He grew up in foster care. He was three years old from, yeah, three years old until |
| 0:58.6 | I think he said 14. He's just bouncing family to family and then at 14 he ends up landing |
| 1:04.1 | in a family and got some roots. But he goes into that in detail. At the end of the day, he's |
| 1:11.8 | trying to get people to become their ideal, that identity. I saw so much overlap here |
| 1:22.1 | with budgeting and getting clear on where we want our money to go. He's just saying, well, |
| 1:27.0 | you also need to get clear on who you want to be and who is that person? I don't know, |
| 1:32.2 | we just dive in. He's a pleasure to talk to. I was on Anthony's podcast a little while ago |
| 1:38.5 | and yeah, he's just great. So I was glad we could chat again and I could get more of his |
| 1:43.2 | expertise for you on this podcast. So I hope you enjoy my interview with Anthony. His story's |
| 1:48.5 | fantastic. His energy is contagious and without further ado, Anthony Trucks of Identity Shift Coaching. |
| 1:56.6 | Anthony Trucks, welcome to the Wine App podcast. Thank you for having me and I appreciate it. |
| 2:01.4 | I appreciate you having me on your podcast a little while back and I'm really excited to dive |
| 2:06.1 | in today and chat with you a lot about identity. But first, give everyone an idea like who you are, |
| 2:11.7 | who you help, what's the what's the Jeff? Yeah, my name is Anthony Trucks and I hail from the East |
| 2:16.6 | San Francisco Bay Area. No, I'm skinny. No, I I'm from California man. I am a former NFL athletes |
... |
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