ICYMI - Why YouTube Loves Video Essays
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3.9 • 1.1K Ratings
🗓️ 27 January 2024
⏱️ 30 minutes
🧾️ Download transcript
Summary
Candice Lim is joined by Anisa Khalifa, a podcast producer and host of The Broadside from WUNC. They dissect the phenomenon surrounding video essays, which are not exactly new to YouTube, but finding a captivated audience in Gen-Z and millennial culture. From deep dives into The Hobbit to retellings of Greek mythology, the ability to analyze pop culture, cite sources and listen to spoken essays uninterrupted is creating the hunger for more longform content.
This podcast is produced by Se’era Spragley Ricks, Daisy Rosario, Candice Lim and Rachelle Hampton.
ICYMI is sponsored by BetterHelp.
Hosted on Acast. See acast.com/privacy for more information.
Transcript
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| 0:17.0 | Hey, I'm Candice Lim and you're listening to Icy Y-M-I. In case you missed it, Slate's Podcasts about Internet Culture. |
| 0:20.7 | And this was the week of Justin Timberlake attempting a comeback. |
| 0:24.8 | Jennifer Lopez producing a Bob the Builder movie at Mattel, will this be like her |
| 0:30.2 | like Hustler's redemption? And Dev Patel returning to the big screen because he is |
| 0:35.2 | starring in and directing his first film it's called Monkey Man. It's produced by |
| 0:39.2 | Jordan Peel and let me tell you something I will be sitting in a theater with a Coca-Cola I see on my left and |
| 0:46.2 | an AMC A-list Stubbs card on my right. |
| 0:49.2 | Because Dev Patel girlies, we're back. |
| 0:55.4 | So on today's episode, we're gonna talk about a phenomenon |
| 0:59.2 | you've seen and probably lived with |
| 1:01.6 | for your entire internet life and it's called |
| 1:04.0 | video essays. Now video essays are kind of the bread and butter of YouTube |
| 1:09.4 | along with like prank videos and babies named Charlie. These are anywhere from 30 minutes to 3 prank anything from why we keep retelling Persephone's story to an excruciatingly deep dive into the |
| 1:27.6 | avatar theme park to the failure of victorious. That video by the way is five and a half hours long. I am so |
| 1:36.6 | serious it is longer than the Irishman. But I think the video essays of today |
| 1:42.1 | tend to feel kind of academic. |
| 1:44.8 | You know, they're citing their sources, they're pulling up the J-store articles, |
| 1:48.4 | they are referencing other video essays. And to me, this feels like school this feels like being in a |
| 1:56.3 | lecture or Zoom school and I think that's what kind of intrigues me you know that |
| 2:00.6 | there's this hunger for brain food that simulates learning, but feeds it to you in |
| 2:05.9 | this more like approachable peer-to-peer way. |
| 2:09.0 | And so I want to know more about these video essays and why they're so prevalent and I'm going to do that today with Anisa Khalifa, the host of the broadside from W-U-N-C. |
... |
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