ICYMI: The $50M Revolve Lawsuit and Sponcon Literacy

Slate Technology

Slate

Society & Culture, Technology, History

4.6 • 636 Ratings

🗓️ 23 April 2025

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

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Summary

Candice Lim and Kate Lindsay run through the lows of Coachella, before breaking down a lawsuit against one of the festival’s most visible e-commerce brands, Revolve. Earlier this month, Revolve was hit with a $50 million class-action lawsuit accusing them of deceiving more than 1 million customers using social media marketing tactics. The lead plaintiff named three influencers as co-defendants, saying they didn’t disclose that Revolve paid them for sponsored posts and had she known the posts were sponsored, she would not have purchased clothing from them. Does this case have merit, which past influencers have gotten in trouble for similar mistakes, and what does it say about our sponcon literacy today? This podcast is produced by Vic Whitley-Berry, Daisy Rosario, Candice Lim, and Kate Lindsay. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	I made you think you was real.
0:02.0	My name is Caden Sinclair.
0:04.0	Some people call us American royalty.
0:06.0	We were liars.
0:07.0	A new series on Prime Video.
0:09.0	We were happy. We wanted for nothing.
0:12.0	Based on the best-selling novel.
0:15.0	Something terrible happened last summer,
0:17.0	and I have no memory of what or who hurt me.
0:20.0	No one in my family will tell me. When you're
0:23.0	left for dead, you want answers. We Will Liars. New series, watch now, only on Prime Video. This episode
0:30.9	is brought to you by Indeed. Struggling to get your job posts seen on other job sites. Indeed,
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0:40.2	Your post jumps to the top of search results, reaching the candidates you need.
0:44.0	Plus, there are no monthly subscriptions, no long-term contracts, and you only pay for results.
0:48.3	Speed up your hiring today with a £100-pound sponsored job credit at indeed.com slash S-P-A-N-U-K.
0:56.1	Terms and conditions apply.
1:10.6	Hey, I'm Candace Lem and I'm Kate Lindsay, and you're listening to I see why am I.
1:16.2	In case you missed it, Slate's podcast about internet culture.
1:20.3	And Kate, our desert nightmare is over.
1:23.6	I am obviously referring to Coachella, which just ended weekend two.
1:27.6	I have to say that I am over Coachella, but pro-Cochella because every year there's like this mass exodus in L.A.
	...

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