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Slate Technology

ICYMI | Gavin Newsom’s Sh*tposting

Slate Technology

Slate

Society & Culture, Technology, History

4.6636 Ratings

🗓️ 30 August 2025

⏱️ 47 minutes

🧾️ Download transcript

Summary

On today’s episode, hosts Candice Lim and Kate Lindsay are joined by Slate staff writer Luke Winkie, whose piece “Is This What It Takes to Beat Trump?” examines Gavin Newsom’s latest social media strategy: shitposting. The California governor has started tweeting in the style of Donald Trump to ridicule the president and promote his new redistricting effort in California. It’s also paving the way for a potential presidential campaign in 2028. But is his comedy cutting, or just cringe? Get more of ICYMI with Slate Plus! Join for exclusive bonus episodes of ICYMI and ad-free listening on all your favorite Slate podcasts. Subscribe from the ICYMI show page on Apple Podcasts or Spotify. Or, visit slate.com/icymiplus for access wherever you listen. This podcast is produced by Daisy Rosario, Vic Whitley-Berry, Candice Lim, and Kate Lindsay. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Hey, I'm Candace Lim.

0:14.7

And I'm Kate Lindsay, and you're listening to I see why am I.

0:18.4

In case you missed it.

0:20.0

Slate's podcast about internet culture.

0:22.4

And Kate, I would love to know, what do you think when politicians should post? It's hard for me.

0:48.6

It's hard for me because on the one hand,

0:51.4

shit posting, it's the language of the internet and I'm happy they are attempting to use that language.

0:59.6

Right.

1:00.2

To reach voters.

1:01.3

But at the same time, I think you and I working in media are a little bit too close to like how the sausage gets made in terms of how like public figures and companies and corporations and brands

1:11.5

go the processes they go through to get tweets out there and fundamentally that it is not, you know,

1:20.3

it's not actually Wendy from Wendy's sitting down and tweeting.

1:24.4

And in the same case as this, when a politician sits down and, you know, shitposts

1:30.0

tweet something out of pocket, they signed off on it. But it was a team of social media

1:35.4

coordinators who were the ones ultimately typing. Yeah. And before we get too deep in it,

1:40.9

like I did want to kind of define what a shitpost from a politician looks like.

1:44.5

You know, it's memes. It's trolling Trump. Maybe like using some of the crazy phrases and I got to admit viral phrases that he uses but like against him to like make fun of him.

1:53.6

I also am thinking a little bit about Joe Biden. Do you remember when he kind of like embraced dark Brandon?

2:00.2

Yes. Yeah. I remember that. It was funny. Yeah, right. And this is kind of when the Republican Party was, you know, making comments about his cognition, questioning his ability to, you know, be president. They call him Brandon. And then he like tweets, you know, that photo of him with those crazy, like, red eyes. And that's the thing of, like,

2:18.4

it showed he was in the joke. But I do think people were still like, ha, ha, ha, okay, Grandpa Joe,

2:24.7

go back to bed now. And I would say that really describes how I feel when politician's shitposts,

2:30.9

which is that doesn't really work for me. Because just like you were saying,

...

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