What's up everyone? Welcome back to another episode of Founders Journal. I'm Alex Lieberman,

co-founder and executive chairman of Morning Brew. And today's episode is a little bit different.

I'm going to be telling you a story. It is a crazy story. It is a story that is still developing, it's a story that's

only really been happening for the last 48 hours, but it kind of feels like 48 days.

And I want to take you through why this story is so crazy and the lessons that I've learned so far, so let's

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Let me give you the punchline and then explain what happened. Myself and seven of my best friends, including my wife,

all of us graduates of the University of Michigan,

are being sent to the College Football National Championship

in Houston, Texas on Monday, January 8th.

...