Let's talk about your business, strategy, and the juicy details of what actually works,

from mainstream fashion to fashion on Main Street and the entire ecosystem behind it.

How do we scale your company and do it with the balance and the happiness that we all seek?

Let's hear from those insiders, experts, and strategists that actually make it happen.

I'm your host, Ashley Alderson from the bout this week, and it's going to be a bit of a personal episode. It's

something that is so near and dear to my heart that I want to take you

behind the scenes on and celebrate with you. So I'm coming to you this week to celebrate our

one year anniversary of together, you and I building Hubbentory. In case you haven't followed

it yet, Hubbentory is our very own online wholesale marketplace

built by the boutique hub for our entire industry.

The cool part about Hubbentory is we've been asked about building a wholesale platform

for years, like way pre-pandemic and thought, okay, we'll eventually get there, we'll

eventually get there.

Well, over the pandemic, we started to tinker and build, and finally, okay, we'll eventually get there. We'll eventually get there. Well, over the

pandemic, we started to tinker and build and finally last year launched this grassroots platform.

I can't even begin to tell you how many countless conversations I've had, how many Zoom calls,

how many feedback sessions that our entire team has spent time just hearing from you guys, what do you

want in a wholesale platform? What do you love? What features are commonly missing? How can we

help you as a retailer buy smarter? Not just add everything to your cart and hope that it works

out, but actually analyze the data of what's working in your business. Find the products that

exactly fit what's working in your business, find the products that exactly fit what's

working in your business, manage your budget, manage your open-to-buy, and on top of it, save you

...