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The Rich Outdoors

Hunting for Big Bucks, Building Big Dreams: Tyler’s Road to Success

The Rich Outdoors

Cody Rich

Marketing, Entrepreneurship, Wilderness, Business, Sports

4.91.5K Ratings

🗓️ 3 July 2025

⏱️ 62 minutes

🧾️ Download transcript

Summary

EP 664: Tyler Horrocks
In this episode, Tyler joins me to talk about his journey from a dedicated hunter to a successful entrepreneur. From peak bagging to bear hunting with hounds, Tyler’s lifestyle is a unique mix of outdoor adventure and business hustle. He shares stories of growing up in Idaho, learning hard work from his dad, and his evolution from a tradesman to a business owner. Tyler dives into the mindset required for both hunting big mule deer and building a successful business—emphasizing the importance of patience, consistency, and playing the long game. We also discuss the realities of entrepreneurship, the sacrifices it takes to follow your passion, and why sometimes it’s not about finding the perfect moment but just putting yourself in the right position. Whether you’re into hunting or business, there’s a lot of wisdom here on staying humble, pushing through the grind, and making it happen.
Time Stamp Chapters:
0:00 – Introduction to Tyler and his diverse outdoor activities5:15 – Early influences: Growing up with a dad who was a big hiker and bear hunter8:30 – Mule deer hunting legacy: Grandpa’s influence and the pursuit of big bucks12:00 – The hunt for big bucks: Tyler’s perspective on consistency and patience in hunting15:00 – The rise of entrepreneurship: How Tyler transitioned from trades to running a business18:30 – Balancing business and family life: Lessons from being an entrepreneur and a dad24:00 – Hunting with a purpose: The shift from ‘hunting hard’ to hunting smarter27:00 – Getting started in real estate: Tyler’s journey into building homes and investments30:00 – Overcoming challenges: What Tyler learned from working for himself34:00 – The importance of relationships: Why timing, networking, and community matter37:00 – Philosophy of success: What Tyler wants for his kids and his definition of success41:00 – Patience in both business and life: Lessons learned from hunting and entrepreneurship45:00 – Conclusion: Tyler’s take on the future and advice for aspiring entrepreneurs
Three Key Takeaways:


Patience Pays Off – Whether you’re hunting big mule deer or building a business, consistency and patience are key to long-term success. Tyler emphasizes that it’s not about rushing to a goal, but about putting in the time and being in the right place at the right time.


Entrepreneurship is About Self-Belief – When starting out, Tyler had no formal mentorship but relied on self-belief, hard work, and learning by doing. His success is a result of his unwavering commitment to his goals, even when others doubted him.


Family and Lifestyle Matter More Than Status – Tyler’s definition of success is simple: being able to do what he loves, spend time with his family, and provide a good quality of life. It’s about the journey, not just the destination.


 
First up, OnX Maps – the go-to app for hunters who need to stay connected and informed while out in the field. Whether you’re hunting elk, mule deer, or chasing big bulls in the mountains, OnX has you covered with topographic maps, landowner info, and the ability to mark your spots. The GPS capabilities and offline mapping make it the perfect tool to keep you on track, no matter how remote your hunt. Don’t leave home without it. Head to www.onxmaps.com and use the code TRO to save 20% on your subscription.
Want to upgrade your gear?The B6 binoculars from Maven Optics are built for hunters who demand precision, clarity, and durability—everything you need when you’re out there chasing adventure.
Whether it’s glassing for elk in the high country or spotting bucks in the backcountry, the B6s give you the edge to spot what others miss. Clear, sharp, and reliable—these binos will take your hunt to t...

Transcript

Click on a timestamp to play from that location

0:00.0

Have the courage to follow your heart and intuition.

0:10.0

They somehow already know what you truly want to become.

0:14.0

I can't even make this up.

0:19.0

He starts walking, I drawback, and he's down.

0:21.7

It's right there.

0:28.6

Today's episode of the podcast is brought to you by Onax Hunt, the go-to map tool for planning,

0:34.4

navigating, and tracking your hunts.

0:36.2

And today I want to tell you about a really

0:37.6

cool feature, which is the route builder. I love this feature. I use it all the time, whether I'm

0:42.0

on trail runs or hunting or a lot of times just e-scouting. They have this really cool, like,

0:47.5

click to route builder where you can just drop a way, you go tools point, waypoint, or sorry,

0:56.0

route builder. And then you can drop it in one spot and then go 15 miles away and drop another pin and it's going to automatically

1:01.9

tell you the best route. And for the most part, it's pretty darn accurate. I've had a few

1:07.1

bugaboos, but other than that, I'm really impressed with it. And then I can save that route

1:12.0

and then send it to my buddy and be like, hey, here's the way in. And if anybody remembers the old

1:17.3

school way of like drawing a line down the trail, which took forever, that was a pain in the butt.

1:22.4

So I love this route builder tool and I use it even on my, you know, runs, trail runs, things like that.

1:27.9

And then I kind of know quick access to it.

1:30.6

I love that you can also share those routes as well with my honey.

1:34.6

So really cool feature.

1:35.8

If you guys haven't yet, try it out.

1:38.0

If you're not a member yet, become a member.

...

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