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Marketing School - Digital Marketing and Online Marketing Tips

How We've Been using Community's SMS As Another Marketing Channel | Ep. #1530

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.61.4K Ratings

🗓️ 13 October 2020

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #1530, we talk about how you can benefit from using Community’s texting features. Personalized, automated texting helps you to build a community that you can speak directly to and makes people feel like they know you personally. Tune in to hear about the high open and click rates of text messaging!  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How We’ve Been Using the SMS Features of Community.com As Another Marketing Channel. [00:41] Have you noticed how we sometimes invite you to text us on the podcast? [01:01] Community allows you to have text-based communication with people.  [01:11] Personalization, automation, and other features that Community offers. [01:30] Hear how you can use texting to speak to a specific group of people directly.  [02:05] We are creating a community by telling people what we are going to do. [02:30] Remember: your open and click rates with text messaging is much higher. [02:53] Thoughts on how long it will be before the channel gets regulated.  [03:33] Neils talks about the high volume of spam he has been getting lately. [04:39] Be careful not to get spammy by sending multiple messages.  [05:10] That’s it for today! [05:19] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785!   Links Mentioned in Today’s Episode:   community.com Ashton Kutcher Diddy   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with your

0:14.2

instructors Neil Patel and Eric Sue.

0:17.0

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel. And today we're going to be talking about how we've been using community, that's community.

1:00.0

Community.com, where you've been using their SMS features as another marketing channel.

1:05.0

So Neil, do you want to kick it off by explaining what community.com is and I'll talk about

1:09.4

what we've been doing?

1:10.4

Sure, so if you've listened to our podcast for a while you'll notice at the end of some

1:15.2

episodes or even at the beginning of some episodes we'll tell you hey Texas and we'll

1:19.1

give out our number what's our number Eric? It is.

...

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