How Two Friends Built a $750 Million Barber Tech Company
Earn Your Leisure
iHeartPodcasts
4.8 • 7.8K Ratings
🗓️ 19 December 2025
⏱️ 71 minutes
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Summary
This week on Earn Your Leisure, we sit down with Songe LaRon and Dave Salvant, the co-founders of Squire, to break down how they built a barbershop tech platform into a $750 million company. They share how they met, landed their first customers, and built their first product without deep technical skills — including why they gave Squire away for three years before ever charging. The conversation dives into the realities of fundraising, from relying on angel investors to survive, taking 60 meetings to secure one VC, and how an $8 million Series A helped unlock massive growth. Songe and Dave also explain the role Y Combinator played, the strings attached to outside capital, ownership dilution, and what investors truly expect when they invest. We also explore how Squire scaled to 32,000 barbers and 10 million customers, what their $750M valuation actually means, and the challenges of being two Black founders raising capital. Plus, we discuss Squire’s marketing strategy, deploying $100 million in one year, and whether AI or rising haircut costs could disrupt the barber industry. EYL University: https://eyluniversity.com #EarnYourLeisure #Squire #SongeLaRon #DaveSalvant #StartupJourney #Fundraising #VentureCapital #BlackFounders #Entrepreneurship #TechStartups
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| 0:00.0 | This is an IHeart podcast. |
| 0:02.5 | Guaranteed Human. |
| 0:05.2 | This episode is brought to you by PNC Bank. |
| 0:08.2 | A lot of people think podcasts about work are boring. |
| 0:11.2 | And sure, they definitely can be. |
| 0:13.5 | But understanding a professional's routine shows us how they achieve their success |
| 0:17.4 | little by little day after day. |
| 0:20.4 | It's like banking with PNC Bank. |
| 0:22.8 | It might seem boring to save plan and make calculated decisions with your bank, |
| 0:27.2 | but keeping your money boring is what helps you live on more happily fulfilled life. |
| 0:32.1 | PNC Bank, brilliantly boring since 1865. |
| 0:36.6 | Brilliantly boring since 1865 is a service mark of the PNC Financial Service Group, Inc. |
| 0:42.3 | PNC Bank, National Association member FDIC. |
| 0:47.1 | When I did the podcast with you all, I was telling you, |
| 0:51.0 | probably the most impactful interview I've done in my career. |
| 0:55.0 | Heroes now. |
| 0:57.0 | A real hero. |
| 0:59.0 | I heard Rashad of Troy talk about the tags letter. |
| 1:01.0 | We talk about finance. |
| 1:03.0 | But we talk in a language that is common to the people that's from the community that we grew up with. |
| 1:08.0 | You are the bright spot of real estate and entrepreneurship for black |
| 1:12.6 | Americans. This is the knowledge that actually matters. I applaud both of you for this. Thank you. |
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