How to Use Instagram Reels for Your Business
The Jasmine Star Show
Jasmine Star
4.9 • 2.7K Ratings
🗓️ 20 August 2020
⏱️ 23 minutes
🧾️ Download transcript
Summary
Have you heard the news?! Instagram Reels has just been added to Instagram as a quick, fast-paced way to produce content!
This is preeeetty monumental because for business owners, Instagram Reels is the best thing to hit the app since they added Stories
>>Think of them as 15 second micro-commercials that can be edited together rather than recorded in real time like on Stories.<<
Since the update, I have been discussing with my team how we can incorporate this feature into our content strategy and, of course, I’ve been answering a lot of questions from entrepreneurs on how they can use Instagram Reels for their business…. Which is exactly what you’ll hear today.
Today’s episode is a recording from a recent Coffee and Conversations I hosted on Instagram live.
>>Friend, if you want to learn how to use Instagram Reels for your business, this episode is for you. So click play!<<
If you enjoyed this episode, let me know in a podcast review! If you do, be sure to snag my 3-part Instagram Branding course for FREE! This is a mini audio course designed to help you intentionally show up on Instagram and create a recognizable brand for your business by creating a purpose-driven account, playing up your profile so your followers recognize you instantly, and getting real engagement with your audience. So leave a review and then let me know at https://www.jasminestar.com/igbranding!
Transcript
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| 0:00.0 | Hi, friends. |
| 0:07.0 | Thanks for tuning into the Jasmine's Star Show today. |
| 0:17.0 | You know me, I am not here to brag, but you know I am going to talk about a little something |
| 0:22.7 | as a throwback. |
| 0:24.7 | This year I made a prediction that Instagram would either acquire TikTok or it would adopt |
| 0:30.0 | similar video editing capabilities as TikTok. |
| 0:33.3 | I even posted about it on my podcast at around a minute, 43 and 17 seconds in the episode |
| 0:40.0 | title, How to Pivot and Diversify Your Business, that I posted back in May 2020. |
| 0:45.6 | But I had been saying it about the past year. |
| 0:48.0 | And you want to know what happened, friend? |
| 0:50.1 | Instagram Reels. |
| 0:51.1 | Y'all, the Reels feature was added to Instagram as a quick fast-paced way to produce content, |
| 0:58.1 | just like TikTok. |
| 0:59.4 | For business owners, Instagram Reels is like the best thing to happen because it's a way |
| 1:04.8 | to create microcontent that drives conversation super engaging. |
| 1:09.4 | So think of them as 15 second micro commercials that can be edited together rather than |
| 1:15.5 | recorded in Reels time, like stories. |
| 1:18.8 | Once the update, I've been discussing with my team, how can we incorporate this feature |
| 1:22.4 | into our content strategy? |
| 1:24.4 | And of course, I've been answering a lot of questions from entrepreneurs, how they can |
| 1:28.9 | use Instagram Reels for their business, and how you can use it for yours, which is exactly |
| 1:34.5 | what you're going to hear today. |
... |
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