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Marketing School - Digital Marketing and Online Marketing Tips

How to Uncover Your Competitor’s Facebook Strategy | Ep. #1006

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 3 May 2019

⏱️ 5 minutes

🧾️ Download transcript

Summary

In episode #1006, we discuss how you can figure out your competitor’s Facebook Strategy. Tune in to hear how you can figure out their plan of attack. We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Uncover Your Competitor’s Facebook Strategy [00:42] We’re not talking about organic traffic. [01:01] Go to their Facebook page and there will be a link that says, “info and ads”. [01:25] This will show you every single ad they are running. [01:37] Go to their landing pages and see how they are converting people. [01:55] After you see how they are converting, you can replicate their process. [02:00] Facebook has their own library for ads. [02:07] If you go to the Facebook ads library, you should be able to find things in your niche. [02:30] Big Spy is a great tool that will show you everything running in the marketing category. [03:10] That’s it for today! [03:12] Don’t forget to check out Single Grain for more info about our free live event in June. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your load time. Welcome to another episode of Marketing School.

0:56.0

I'm Erriku.

0:57.0

And I'm Neil Ketong.

0:58.0

And today we are going to talk about how to uncover your competitor's Facebook strategy.

1:04.0

So a lot of your competitors are leveraging Facebook ads.

1:07.1

You know, we're not really going to focus too much on organic traffic and the reason we're not

1:10.8

talking much about organic traffic is you can look at your

1:13.3

competitors page I don't care who they are whether it's the Tony Robbins or a Gary V

1:17.2

or anyone the organic week probably isn't that great most these players that are doing really well off of Facebook's

1:24.5

are running ads and that's fine that's the way it is. So the way you want to

1:29.2

uncover their strategy is you first go over to their Facebook page and Facebook has a link. There's a button on

1:36.4

their fan page. I think it's called info and ads.

...

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