How To Turn Your Coaching Business Into A Membership w/Ben Pugh
Flipped Lifestyle™ Podcast
Shane Sams
4.9 • 575 Ratings
🗓️ 12 October 2021
⏱️ 34 minutes
🧾️ Download transcript
Summary
Today's guest on the podcast is long-time Flipped Lifestyle community member, Ben Pugh! Ben is the host of the IMPACT: Parenting with Perspective podcast, where his mission is to help parents who are struggling with their teens and want a better relationship.
Ben has a successful business in which he coaches parents, but he is trying to transition from 1-on-1 coaching into a membership model. Shane Sams and Ben discuss different approaches that Ben can take to build his membership, which currently has 5 paying members.
Ben's membership is a bit complicated because he has partners who are also involved, so how can they best serve their members, and how much should they be charging for group coaching, individual coaching, and the membership?
It's also important to remember that your business doesn't have to be an "either/or" business; you can have a membership and also offer more personalized services.
You can find Ben Pugh at BenPughCoaching.com.
In today's episode you'll learn:
- How to take your coaching business and turn it into a membership
- Your membership can include coaching; it doesn't have to be either/or
- Do the things that make your business profitable
- How to handle running a membership with partners
Transcript
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| 0:00.0 | Hey, y'all. I'm Shane Sam's the host of the flipped lifestyle podcast. Super excited to be back with you today talking to another member of the flipped lifestyle community. On today's podcast, I'll be interviewing my good friend Ben Pew. Ben Pew is a longtime member of the flip lifestyle community. In fact, Ben Pew was at a live event that me and Jocelyn were at when the idea for FlipLifestyle actually came into being. So Ben has been around since the birth of FlipLifestyle. He's done some amazing things online. He's got an awesome growing podcast. He built an awesome one-on-one coaching practice. And now him and his business partners are trying to turn that into a membership. So that's what we're going to talk about today. How do you take your one-on-one coaching model, turn that into maybe a |
| 0:38.1 | group coaching model or something that you can build enough value into that can even be a |
| 0:43.4 | membership and still serve all your people. This is a fun episode with an amazing member of the |
| 0:48.0 | Flip Lifestyle community, so without further ado, enjoy the show. Welcome to the Flip Lifestyle podcast, where life always comes before work. |
| 0:58.5 | We're your host, Shane and Jocelyn Sam. We're a real family that figured out how to make |
| 1:05.1 | our entire living online. And now we help other families do the same. Are you ready to flip your life? |
| 1:12.2 | All right. |
| 1:12.8 | Let's get started. |
| 1:15.0 | What's going on, everybody? |
| 1:16.1 | Welcome back to the flipped lifestyle podcast. |
| 1:18.6 | Great to be back with you again today to talk to another member of the flipped lifestyle community. |
| 1:23.6 | Super excited to welcome back. |
| 1:25.5 | One of my favorite members of the flipped lifestyle community. Ben Pugh, what's going on, Ben? Oh, man. I'm just so excited to be here. It's been a while since we've like it has been like this. It has man. And it's funny, like I've known you since before the community existed. Like, that's what's hilarious, man, because we met at a live event. |
| 1:44.8 | So it's like, man, but you know what? We're all just moving forward. We're all just making |
| 1:48.8 | progress and we're all trying to clean up the mess that we all are inside of our business, |
| 1:53.7 | man. So we get started, man. Tell everybody about you, what you do and let the audience know |
| 1:59.2 | what it is that you do to make your living. |
| 2:01.7 | Yeah, so I'm Ben Pugh. |
| 2:03.7 | I am a father of four. |
| 2:06.2 | I have an amazing wife. |
| 2:08.3 | She likes all the detaily type stuff of the business. |
| 2:11.1 | I'm kind of the dreamer, the big picture. |
... |
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