How to Test Ads Without Spending Too Much Money #1917

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 15 November 2021

⏱️ 4 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1917, Neil and Eric talk about how to test adverts without spending too much money. One of the best ways to save money on testing ads is to let your competitors do it for you! Tune in to find out how to conduct your research efficiently and why creating a swipe file can give you the inspiration you need for a fantastic ad! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How to Test Ads Without Spending Too Much Money. [00:25] Research your competitors by checking out their online ads, as well as their upsells, downsells, and landing pages. [01:19] Create a swipe file of adverts that you like that you can draw on later for inspiration. [03:00] That’s it for today! [03:17] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: Check out our blueprint and how to build your dream business: https://www.marketingschool.io/training Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.4	Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric
0:16.8	Sue.
0:17.8	All right, guys, before we start, we got a special message from our sponsor.
0:24.1	If you want to rank higher on Google, you got to look at your paid speed time.
0:28.6	The faster your website loads, the better off you are.
0:31.4	With Google's Corvital update, that makes it super, super important to optimize your
0:35.5	site for low time.
0:37.7	And one easy way to do it is use the host that Eric and I use Dreamhost.
0:42.2	So just go to Dreamhost or Google it, find it, check it out, and it's a great way to
0:47.1	improve your low time.
0:48.6	Today, we are going to talk about how to test ads without spending too much money.
0:55.2	The easiest way to test ads without spending too much money is, of course, you're going
0:59.1	to have to spend some money.
1:00.5	There's a lot of hosting companies that'll give you free ad credits to check that out because
1:04.9	that'll help you spend less money.
1:07.1	But the big thing is is look at the existing Google ads out there, look at Facebook ad library
1:11.8	to see where your competitors are running.
1:14.2	These two things will show you what other people are running.
1:18.1	This will give you an idea of what's somewhat working.
1:21.8	It's not just about the ads, though.
	...

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