Welcome to Marketing School, the only podcast that provides daily top level marketing tips

and strategies from entrepreneurs that practice what they preach and live what they teach.

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

Sue.

All right guys, before we start, we got a special message from our sponsor.

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All right.

So today, we're going to talk about how to talk directly to your customers, desires.

One thing that I learned when I started doing marketing years and years ago, there was

this marker that many of you may have heard of Sean Ellis.

And you talked about something called product market fit, in which he was a psych, you got

to figure out what makes your customer super happy.

And you need to talk about more of the points that make them happy in your copy, in your

marketing, in your funnel, to then convert more people and generate more quote unquote

happy customers, because you're focusing on what people love and bringing that out.

And through his product market fit survey, you can Google it.

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