How To!: Succeed at Social Media
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Slate
3.9 • 1.1K Ratings
🗓️ 4 April 2023
⏱️ 40 minutes
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Summary
Emily is a successful career and executive coach in Ohio, who has done well finding clients through word-of-mouth. But in order to expand her business she knows she has to up her online marketing game. The only catch? She is terrified of social media. On this episode of How To!, co-host Amanda Ripley brings in Suzy Wagner, president of Brand & Buzz. Suzy has some surprising advice for creating a social media strategy that cuts through the noise while being realistic and authentic to yourself.
If you liked this episode, check out: "How To Beat Hackers at Their Own Game."
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Transcript
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| 0:00.0 | Time for Diet Coke, mate. Yes, yes, yes! |
| 0:12.0 | Da-da-da-da-da-da! |
| 0:14.0 | I really need a good zap. |
| 0:16.0 | Love what you love. Diet Coke. |
| 0:19.0 | Get runway ready. A chance to win the ultimate shopping experience |
| 0:23.0 | plus hundreds of prizes curated by Kate Moss. |
| 0:26.0 | From a Paxen store, 18 plus teas and teas visit Coke.co.uk-slashbreak. |
| 0:30.0 | Getting money from clients can feel I trying to wrestle honey from a grizzly bear. |
| 0:34.0 | That hasn't eaten in days. |
| 0:36.0 | While an emerald skunk clings to your leg, not now skunky. |
| 0:40.0 | But with zero online invoice payments through Stripe and Go Cardless, |
| 0:43.0 | you can give customers more ways to pay and keep your cash flow flowing. |
| 0:46.0 | Soon, rather than wrestling a grizzly bear, |
| 0:49.0 | it feels more like you're cuddling a koala bear. |
| 0:52.0 | On a really soft sofa, while watching a favourite soap. |
| 0:55.0 | I can't believe she was this model. |
| 0:57.0 | The healthy business, Serge Zier, I'm within eggs. |
| 1:01.0 | Hi there. My name is Emily. I live in Columbus, Ohio. |
| 1:05.0 | I have a question about getting over my fear of social media. |
| 1:11.0 | I am a small business owner. I am a professional coach. |
| 1:16.0 | I'm pretty successful in what I do. |
| 1:19.0 | But I have this fairly crippling fear around social media, |
... |
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