How to Spot Winning Innovation

Motley Fool Hidden Gems Investing

The Motley Fool

Investing, Business

4.3 • 3.1K Ratings

🗓️ 22 February 2026

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

What’s the key to successful and enduring innovation? Motley Fool contributor Rachel Warren talks with innovation consultant Lorraine Marchand, author of No Fear, No Failure, about the "Five Cs" of innovation and how investors can distinguish between reckless risks and intelligent failure. Host: Rachel Warren Guest: Lorraine Marchand Producer: Bart Shannon, Mac Greer Disclosure: Advertisements are sponsored content and provided for informational purposes only. The Motley Fool and its affiliates (collectively, “TMF”) do not endorse, recommend, or verify the accuracy or completeness of the statements made within advertisements. TMF is not involved in the offer, sale, or solicitation of any securities advertised herein and makes no representations regarding the suitability, or risks associated with any investment opportunity presented. Investors should conduct their own due diligence and consult with legal, tax, and financial advisors before making any investment decisions. TMF assumes no responsibility for any losses or damages arising from this advertisement.We’re committed to transparency: All personal opinions in advertisements from Fools are their own. The product advertised in this episode was loaned to TMF and was returned after a test period or the product advertised in this episode was purchased by TMF. Advertiser has paid for the sponsorship of this episode.Learn more about your ad choices. Visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	One of the things that I have clearly learned is that the organizations that are most effective in growing and growing through innovation
0:13.0	reframe failure as learning.
0:17.0	They create an environment where experimentation is encouraged and where people are not afraid to bring their ideas to the table.
0:26.3	And in fact, they are encouraged to bring new ideas to the table.
0:45.2	That was Lorraine Marchand, author of No Fear, No Failure, Five Principles for Sustaining Growth Through Innovation.
0:47.6	I'm Motleyful producer Matt Greer.
0:53.1	Now, Motleyful contributor Rachel Warren recently talked with Marchon about those five principles and about the keys to successful and enduring innovation.
0:57.9	Hello everyone and welcome back to Motley Fool Conversations. I'm Motley Fool Contributing analyst Rachel Warren.
1:03.9	And today I'm delighted to welcome Lorraine Morshant, author of the book No Fear, No Failure to the show.
1:09.0	Lorraine is an acclaimed innovation consultant,
1:11.5	educator, and corporate leader with over three decades of experience in new product
1:15.2	development and strategic growth, as she is widely recognized for her expertise in the life
1:20.1	sciences and health care sectors, particularly in navigating high cost of failure environments.
1:24.9	And her work has centered on how organizations and investors can take
1:28.5	smarter risks by reframing uncertainty rather than avoiding it. Lorraine has served as the executive
1:34.0	managing director and general manager of IBM wants some health, now meritive, overseeing data
1:39.1	and AI strategy. And previous leadership roles include positions of Bristol-Myers Squib, Cognizant, Lab Corps.
1:45.7	She has co-founded four healthcare and life sciences companies, serves on the Healthcare and Pharmaceutical Advisory Board at Columbia Business School, and has advised a myriad of Fortune 500 companies, including Johnson and Johnson and Hewlett-Packard.
1:58.4	Lorraine, welcome to the show. So glad to be with you today.
2:01.2	Well, thank you, Rachel. It's my pleasure and honor to be with you today. I want to start off our
2:06.3	conversation talking about your book, no fear, no failure. And, you know, there are so many, I think,
2:12.6	incredible takeaways from this book that apply to the lessons that we as investors are trying to learn and to make
	...

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