How to Sell Anything, Even If You Hate Sales

Help Wanted

Money News Network

Self-improvement, Education, Business

5 • 1.3K Ratings

🗓️ 4 April 2023

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today, Nicole rings the helpline to get Jason's advice: she's struggling with overwhelming stress around making sales calls for the very podcast you're listening to right now. Even though you won't find "sales" in Nicole's job title, it's still a part of her work. This is true for all of us; even if your job doesn't involve convincing someone to buy something, no matter your role, you will need to convince others to buy into your ideas. Jason shares how a "soft sales" approach and a particular mental framework can help Nicole, and you, with the next sales pitch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	This episode is brought to you by Shopify.
0:03.0	That's what I hear when I make another sale on Shopify.
0:07.0	The all-in-one commerce platform that allows you to start, run and grow your business.
0:12.0	Shopify is revolutionising millions of businesses worldwide.
0:17.0	So sign up for a £1 per month trial period at Shopify.co.uk
0:23.0	Cash, podcast, 23, all lowercase, and take your business to the next level today.
0:38.0	This is Help Laughton, the show that tackles all the big work questions you cannot ask anyone else.
0:43.0	I'm Jason Feiffer, editor-in-chief of Entrepreneur Magazine.
0:46.0	And I'm New York Times' bestselling author and money expert, Nicole Lapin.
0:50.0	The help line is open.
0:55.0	So Jason.
0:56.0	So Nicole.
0:57.0	Lately, I have been a whole hot, anxious mess.
1:01.0	Oh, why?
1:02.0	Actually, you've been witness to it, I think.
1:05.0	We've been on these sales calls recently for the whole network because it's important to us,
1:11.0	because we care about our listeners and we want to be really involved in brands that we legit like.
1:18.0	And all that is good also because we need to make money because otherwise this thing doesn't exist.
1:22.0	Also because we need to make money.
1:24.0	Otherwise, we have no business.
1:26.0	We have to do it.
1:28.0	Yeah, have to do it.
	...

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