How to Quickly Grow Your Business & Build a Dream Team to Help You, w/ Ashley Herd, Leadership Expert & Author

ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset

Tiffany Carter

Entrepreneurship, Business, Self-improvement, Education

4.9 • 1.9K Ratings

🗓️ 19 February 2026

⏱️ 70 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

ONLY TIME THIS YEAR > Live Training Series: 3 Days to Make Bank Onlin

If you've ever thought…Why do good employees leave? Why does my team not take initiative? Why does my business feel chaotic even though we're growing? How do I scale without doing everything myself? This episode is for you.

In this conversation with Ashley Herd, we break down the real reasons high performers disengage, how to retain great employees in a small business, and the subtle shifts that increase team accountability, loyalty, and sales.

RESOURCES MENTIONED:

**ONLY TIME THIS YEAR** > 3 Days to Make Bank Online Live Training Series

**Abundance Sale Ending** Make More Work Less: The Money Relationship Healing & Manifestation Program GET THIS LIMITED TIME OFFER HERE

>> Join the famous ProjectME Posse Business & Money Coaching Membership HERE

CONNECT WITH TIFF:

Tiffany on Instagram @projectme_with_tiffany

Tiffany on TikTok @projectme_with_tiffany

Tiffany on YouTube: ProjectME TV

Tiffany's FREE Abundance Email Community: JOIN HERE > The Secret Posse Digest

CONNECT WITH ASHLEY HERD:

Book: The Manager Method: A Practical Framework to Lead, Support, and Get Results 

Get it on Amazon here

TikTok: https://www.tiktok.com/@managermethod

Instagram: https://www.instagram.com/managermethod

This is practical psychology behind:

• How to attract high performers 

• How to retain good employees in a growing business 

• How to motivate your team without micromanaging 

• Why employees quit even when pay is competitive 

• How to build a strong team culture that increases revenue 

• How self-leadership impacts team performance • How to scale your business without burnout or chaos 

• Why direction and clarity drive sales growth

If you want a business that runs smoothly, increases sales, reduces turnover, and creates real team engagement — this episode will shift how you think about growth.

Transcript

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0:00.0	You can have the most talented, loyal, brilliant thoroughbreds in the entire horse racing world.
0:06.2	Strong, fast, loyal championship level, but without direction, without focused rains,
0:12.2	without clear blinders channeling all that power into one lane.
0:16.7	They don't win races.
0:18.0	They run wild.
0:18.9	They burn out.
0:19.6	They scatter their energy. Or they just injure
0:22.7	themselves trying to go in every direction at once. And that's the same thing that happens in your
0:28.7	business. We've just entered the year of the firehorse. Big energy, bold moves, massive
0:34.8	acceleration available. Everyone wants a quantum jump in revenue and impact and visibility, but you cannot
0:41.2	quantum jump chaos.
0:43.7	And for years, I overlooked one of the most powerful accelerators available to me.
0:48.1	The word leadership felt heavy, corporate, really boring, and it only applied to the people who are running some
0:57.9	like giant, you know, Fortune 100 organization. Meanwhile, I was rehiring, re-explaining,
1:05.1	retraining, firing, frustrated, overextended, wondering why growth felt harder than it should, while I wasn't
1:12.6	finding people who seemed to really deliver the best in excellence. And I just had to keep
1:18.6	managing and managing and managing people, and it was so exhausting. And what I didn't understand
1:24.0	then and what we're diving into today is this. How you lead yourself is exactly
1:29.8	how you end up leading everyone around you, your team, your contract worker, your clients,
1:35.8	even your audience. If you want thoroughbred winning results, you need intentional direction.
1:42.1	And before we get into today's conversation where i brought on a top
1:46.0	expert in the leadership space to have a not boring conversation of showing how you can apply this
	...

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