Hey, Fran, Graham Baldwin here.

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

Well, that tool exists.

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

Even better, we're going to teach you exactly how

to create that tool for your speaking business in under an hour. For a limited time, we're going to

be offering a free live training on how to build and use this marketing asset to start booking

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.

What is that my friends? Grand Baldwin here. Welcome back to the speak of lab podcast. We are glad

that you are here. Appreciate you tuning in and joining us. We've got a great guest for you today. But before we get there, hey, let me remind you, if you haven't already, you definitely want to check out my speakerfee.com. Again, that is my speakerfeet.com. I get asked all the time. Grant, how much should I charge as a speaker? And frankly, the answer is it depends. There's a lot of variables, a lot of factors that go into it, but I know that that is a horrible answer and not the answer that you want to hear. So we've put together this calculator. It's a totally free calculator. You're going to go through, answer a couple questions, and it'll give you a pretty close estimate of what you should be charging as a speaker. So if you haven't already checked it out or if you're just like,

I have no idea what I should be charging. You definitely want to stop by, check that out. Again, you can find it over at my speakerfee.com. My speakerfeet.com is totally free and just a fun tool to kind of play around with. So make sure you check that out over at my speakerfee.com. All right, so today we're talking with Brian Fanzo, and we had Brian on way back in episode

one. out over at my speaker v.com. All right. So today we're talking with Brian Fanzo, and we had Brian

on way back in episode 116. And so we're having him back to be talking about a couple different

things. We're going to talk about how he provides extra value to clients that he works with

and differentiates himself from other speakers in this way. We also talk about simple ways that

he promotes the event to his audience and uses that content to connect with event planners before he actually

speaks. So he really does a great job of just breaking down some very strategic tactical

things that he does to make sure he sets himself apart from other speakers. And the reality is

that there's a lot of speakers that are out there

in the marketplace on a variety of different subjects and topics. And so there's plenty of speakers

and competition that are in your industry or in your space. And so in order to differentiate

...