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Social Proof Podcast

How To Protect Your Billion Dollar Ideas - Episode #230 w/ Kendra Stephen

Social Proof Podcast

Social Proof Network

Entrepreneurship, Business

52K Ratings

🗓️ 21 March 2022

⏱️ 80 minutes

🧾️ Download transcript

Summary

Kendra Stephen, A.K.A. “ The Lady Lawyer” and Brand Protection Attorney has been helping grammy winners, sports champions, and media influencers for the last decade . She knows first hand the power of protecting your brand it the power it holds to increase your profits. Fun fact : Brands that are protected have 20% more revenue than those who don’t. Kendra is here to give us a master session and in this episode we discuss:


  • The overlooked details entrepreneurs miss when creating brands and what they need to do to protect them.
  • Your Brand Asset Portfolio : what it is made up of and how to begin curating yours today!
  • The differences between State and Federal Trademarks.
  • Why shielding your brands, intellectual property, and images are extremely important to longevity in business.
  • Knowing the strategy behind class specific trademarks.
  • Protecting your competitive advantage : how to navigate the marketplace so your customer knows how to buy from you.


And so much more!



Grab Kendra’s PROTECT TO PROFIT BUNDLE with this link :

http://www.brandprotector.com/socialproof


Join David’s Morning Meetup For Just $1⁣


http://www.themorningmeetup.com⁣


Kendra on IG : https://www.instagram.com/kendrastephen/


David on IG http://www.instagram.com/sleepis4suckers



Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

Click on a timestamp to play from that location

0:00.0

It's all about protecting your competitive advantage.

0:03.3

If you look at it that way,

0:05.1

you understand like every part of my brand needs to be protected.

0:08.5

And three, two, one.

0:13.8

You're listening to The Real Social Proof Podcast

0:17.3

with Mrs. Sleeves for Sucka's himself, David Shand.

0:22.2

Let's get it.

0:22.8

Welcome to another edition of The Social Proof Podcast

0:25.2

where we find dope people that did dope stuff.

0:27.7

And now today is no other, okay?

0:31.2

I only got my logo,

0:37.1

like I got it on my chain now for this specific episode.

0:44.3

I was like, you know what?

0:46.3

I was like, I'm only getting it because this logo is protected

0:50.3

and it's trademarked to let people know it's trademarked

0:54.3

to get appended.

0:56.1

And I'm introducing you all to my trademark attorney, okay?

1:00.8

She is a, not in house, you'll be in house.

1:03.2

You're a retainer.

1:04.2

I am a retainer.

1:05.3

She's on retainer where anything I need trademarked,

1:10.5

she'll be getting that joint done, man.

...

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