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Build Your Tribe | Grow Your Business with Social Media

How to Price Your Product, Service or Offer for Profit - 498

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Business, Marketing

4.92.7K Ratings

🗓️ 15 July 2021

⏱️ 27 minutes

🧾️ Download transcript

Summary

How do you come up with the right price for your product or service? And how do you know if it's time to change your price? So many entrepreneurs struggle with this very important aspect of their business. So today, Chalene shares her own struggles (and lessons) in this area and provides tips and strategies to help make this process easier for you. Join the Insta Club Hub to go deep in learning all the latest tips and strategies to Instagram growth and engagement! InstaClubHub.com Links from today's episode: Check out Marketing Impact Academy!! Go to marketingimpactacademy.com Check out all the brand new Push Journal designs!!! Hurry and get yours before they sell out!! www.pushjournal.com Leave Chalene or Brock a message or ask them a question at (619) 500-4819 Not sure what your thing is? Go to Chalene.com/MyThing Learn more about Kajabi Leave Chalene a Voicemail review or question for a chance to win a gift HERE Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson Facebook: www.Facebook.com/Chalene TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson Stop dieting & start living: PhaseItUp.com Here's The System I Use Every Day to be More Organized & Crazy Productive: www.pushjournal.com Sign Up For MY WEEKLY NEWSLETTER and you'll get FREE tips on how to live a ridiculously amazing fun-filled life! Be sure you are subscribed to this podcast to automatically receive your episodes!!! Subscribe to The Chalene Show!!! Join our NEW, awesome PodSquad on Facebook here! Get episode show notes here: www.chalenejohnson.com/podcast Hey! Send me a tweet & tell me what you think about the show! (Use the Hashtag) #BuildYourTribe so I know you're a homie! XOXO Chalene

Transcript

Click on a timestamp to play from that location

0:00.0

What's going on welcome to this edition of Build Your Tribe today. We're talking about pricing

0:05.0

How do you come up with the right price is it time to change your price or maybe you've just created an offer or you've got a

0:12.0

Service that you want to make available to the public. How is it people figure out how to price things? Let's do it

0:20.7

Instagram is its own beast. It is so huge. It's like five platforms in one. How do we

0:28.0

take a platform that changes almost every week and help people the answer is we need to create a membership site and that's exactly what we did.

0:37.6

We created a club a membership portal a place for people like you who want to know just specifically about Instagram. Maybe

0:47.9

You showed up on the platform a little after everybody else did and you feel so behind the eight ball or maybe you love Instagram

0:55.0

It's your jam, but you just don't have the time to read the case studies and to constantly be figuring out how the algorithm is changing like you

1:02.9

Literally need someone to do all of that research for you. You need a place where you can log in you can type your query and a

1:11.0

Tutorial that has been filmed within the last couple of weeks pops up that teaches you exactly how to do it.

1:16.1

Brock and I will be going live inside the Insta Club Hub

1:19.4

This is a membership site that is going to blow your mind if you're trying to reach more people the right kind of people like real

1:28.0

Live targeted followers the kind of people who want to do business with you and you want to do that on Instagram

1:33.6

You want to take advantage of the Instagram algorithm?

1:36.5

Insta Club Hub is for you and you're gonna be blown away to learn more go to insta club hub

1:43.2

There's a clickable link in our show notes to make it really simple for you

1:57.0

So let's talk about pricing. This is one of the areas that so many entrepreneurs struggle with

2:03.0

I know I myself did the first story I want to share with you is when I came to Southern California and I decided I wanted to be a personal trainer

2:10.4

What I did was ask around to figure out what everyone else was charging and I determined what my price would be

2:17.0

Based on going lower than everybody else

2:20.5

Not the best pricing strategy and I'll just tell you transparently that the reason why I did that is because I

2:27.9

Didn't value what it was I had to offer a classic case of imposter syndrome now

...

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