How to Prepare a Killer Talk with Shane Sams

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8 • 575 Ratings

🗓️ 23 May 2023

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

Shane Sams is a man who has taken control of his life. After a scary experience with a supervisor that got in the way of caring for his family, he struck out into entrepreneurship with his wife so they could quit their 9-5s and be more fully present with their kids. The best part is, they have dedicated their lives to helping others do the same thing through their business, Flipped Lifestyle. While Shane started out with podcasting and online courses, his speaking business has gained a lot of momentum recently. Shane is a rare bird in the speaking industry–he delivers both multi-day workshops and 30 minute keynotes. That kind of flexibility requires an incredibly systematized process behind the scenes so In Episode 447 of The Speaker Lab podcast, Shane shares the systems that help him prepare incredible talks for any occasion.

Before he became an entrepreneur Shane was a teacher, so he came on the show ready to educate. His framework for structuring the overarching story of your keynote will help you keep your audience engaged and anticipating the solutions you offer onstage. Once your structure is in place, you can insert humor, relatability, and “check-ins” with your audience that ensure you all stay on the same page. If you’re struggling with integrating any of those connection points, Shane is a veritable well of inspiration especially when it comes to humor.

Shane has plenty of wisdom to offer on workshops and seminars too–including how to deal with the dreaded scenario where you finish your planned content with hours still to go. Whether you’re a keynote speaker, a workshop leader, or a mix of both, Shane has tips for how to make the most of any speaking opportunity.

You’ll also learn all about:

How to use your speaking engagements as a sales funnel.
What Pixar can teach you about structuring your keynote.
Tips for rehearsing the morning of your talk.
How to divide up your workshop into more manageable chunks of content.
Why the age of your audience matters for holding their attention.
Using pattern interruptions to keep your audience from getting bored.
…and so much more!

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Transcript

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0:00.0	Hey, friend, are you looking for ways to book more paid speaking gigs?
0:03.7	Well, of course you are.
0:04.4	Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website.
0:27.2	This training is free.
0:28.1	It's live and we offered a few times a week so you can find a time that works best for you.
0:32.5	All you got to do is head over to thespeakerlab.com slash get booked.
0:36.3	That's all one word.
0:37.2	Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked
0:39.3	and register right now. We look forward to seeing you on the live training.
0:46.8	Hey, what's up, friends? Grant Baldwin here. And today I am thrilled to be joined by one of my very close friends, Mr. Shane Sams, for episode 447 of the Speak Alap podcast. Let's go. Now, Shane and I have so many things in common. One of the things that we love is our families. We love how speaking and entrepreneurship has allowed us to prioritize our families. Shane is a phenomenal husband and dad together with his wife.
1:11.7	He runs a great business called Flip Lifestyle, where they help others start online businesses
1:16.3	and reach entrepreneurial freedom. Now, Shane and I could have a great conversation about
1:20.8	pretty much anything, and he is indeed one of my closest friends. But today, he's going to be
1:24.4	sharing some great strategies for keeping your audience engaged and
1:27.7	preparing and polishing different types of talks. So whether you're a keynote speaker,
1:32.0	a workshop leader, a mix of both, Shane has some tips on how to make the most of any speaking
1:36.5	opportunity. He's going to dive into how you can put processes into place that set you up for
1:41.0	success, whether it's structuring your talk, storytelling, or using humor. And like every great speaker, he has special systems and frameworks that he
1:48.5	applies no matter where he's speaking. So he's going to clue us in on what those are and how
1:52.5	you can apply them in your own speaking. I am really excited for you to listen to today's conversation
1:57.6	because Shane is a really, really inspirational guy. He has a massive love
2:02.3	for his family that shines through everything that he does. The emotional moment that led him
	...

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