How to Position Yourself as a Video Influencer People Will Love
Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
4.7 • 1.6K Ratings
🗓️ 1 January 2026
⏱️ 50 minutes
🧾️ Download transcript
Summary
Do you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that don't truly understand your voice or your business? To discover how to position yourself as a video influencer to grow your business and build genuine trust with your audience, I interview Roger Wakefield.
Guest: Roger Wakefield | Show Notes: socialmediaexaminer.com/699
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Transcript
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| 0:00.0 | Happy New Year, happy 2026. Welcome to the year where AI is changing everything. The marketers who thrive this year won't just know social media. They'll master AI, AI enhanced marketing across all the platforms. And that's exactly what you will be able to achieve when you attend social media marketing world in Anaheim this |
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| 0:47.1 | I hope to see you there. |
| 0:52.1 | Welcome to the social media marketing podcast, helping you navigate the social media jungle. |
| 0:58.7 | And now, here is your host, Michael Stelzner. |
| 1:02.6 | Hello, hello, hello. |
| 1:03.6 | Thank you so much for joining me for the social media marketing podcast, brought to you by Social Media Examiner. |
| 1:09.7 | I'm your host, Michael Stelzner, and this is the podcast for marketers and business owners |
| 1:13.9 | who want more exposure, more leads, and more sales. |
| 1:18.8 | Today, we're going to talk about how to position yourself as a video influencer people |
| 1:24.1 | will love, and I'm going to be joined by Roger Wakefield, who is the leading online tradesperson and |
| 1:31.9 | plumber. |
| 1:32.9 | And yes, trust me, you're going to learn a lot from a plumber today. |
| 1:36.5 | If you're new to this podcast, be sure to follow this show on whatever podcast app you're |
| 1:41.0 | listening to. |
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