How to Overcome Challenges | Monday Marketing Takes: StockX

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing

4.8 • 18.3K Ratings

🗓️ 16 November 2020

⏱️ 16 minutes

🔗️ Recording | iTunes | RSS

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Summary

This episode of our series, “Monday Marketing Takes” featuring an assortment of essential marketing tips, key insights, as well as interviews with some of the key players from around the world in marketing. Today we feature an interview that I did with the CMO of StockX, Deena Bahri. We discuss the challenges that this year’s pandemic has cause to business operations as well as how to be there for your team in tough times. Enjoy! Let me know what you thought.

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Transcript

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0:00.0	This is the Gary V. Audio Experience.
0:04.0	So we've got our last guest for today, Dina Barri.
0:09.0	Dina serves as StockX CMO, a Detroit based online resale marketplace.
0:15.0	Dina has demonstrated a history of building beloved consumer brands
0:19.0	having served as a CMO for three other companies, including Birchbox.
0:24.0	We're super excited to have you, Dina.
0:29.0	Dina, how are you?
0:30.0	Hello. Great to see you all.
0:31.0	We can see you.
0:32.0	Together on our happy hour.
0:34.0	Yes, that's right.
0:35.0	Well, let's get right into the thing I'm actually curious about.
0:37.0	You've got a really epic background.
0:39.0	What's on those shelves?
0:40.0	Anything interesting?
0:41.0	Oh my god.
0:42.0	Anything I can flip on eBay?
0:43.0	You don't believe how much commentary these bookshelves get.
0:46.0	The big joke is this was actually meant to be my husband.
0:49.0	We moved to Detroit when I accepted this job.
0:51.0	So we're six months, seven months into living in Michigan,
0:54.0	moved from California.
	...

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