How to Maximize Your Personal Brand | Ilya Fedorovich, Founder & CEO of Xeela Fitness

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.6 • 1.9K Ratings

🗓️ 24 January 2023

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

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Summary

On this episode of #ThePlaybook, Ilya Fedorovich, Founder & CEO of Xeela Fitness, Co-Founder of Doughbriks, and Social Media Influencer, shares his insights on: [2:52] - Why the “fake it until you make it” approach does not work [4:16] - How a conversation with his concerned mom led him to launching his supplement line [9:25] - What entrepreneurs must do to grow and leverage their personal brand [14:45] - His goals for the future of Xeela Fitness and their products Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	I'm here at the amazing SoFi Stadium, the greatest stadium ever built and now I have one of
0:08.8	the greatest social media influencers that I've met, the CEO of Ziele.
0:14.7	He is Ilya Federal Vitch and most people know him and he's all around, whether it's
0:20.0	pizza or progress, supplements.
0:23.0	This guy's into it all.
0:24.4	Welcome, Ilya.
0:25.4	Thank you for having me.
0:26.4	This is a really, really sick venue.
0:28.2	I think this is the coolest podcast venue I've been to.
0:33.0	Well, speaking of podcasts, you have your own podcast, but the light whites podcast.
0:38.7	And you have quite a few episodes going.
0:41.6	We've been doing this a long time and I have found it to be one of the best activities
0:47.6	that I can have.
0:48.6	I think it's like meditation.
0:50.9	Yeah.
0:51.9	And I also think it's like the best learning.
0:54.3	I call it an MBA in a day and today is like eight MBAs because I've just been blessed
0:59.8	with amazing guests like yourself.
1:02.0	But I find it what a great opportunity that not only can I learn, but then we can capture
1:07.3	it and teach so many people, the spirit of excellence, the inside secrets, the niches
1:13.1	and the riches that you've created.
1:15.0	And when I say that, I really think of someone like you that is making his riches and the
	...

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