How To Market To Different Audiences!
Flipped Lifestyle™ Podcast
Shane Sams
4.9 • 575 Ratings
🗓️ 13 April 2021
⏱️ 56 minutes
🧾️ Download transcript
Summary
Today's guest is Adam Sears! Adam has an amazing membership product called Silver Spaces. His goal? To help moms, dads, and grandparents stay in their home and age in place a few years longer! Adam does this through an amazing tool he created to help people make modifications to their home and this has a LOT of potential, guys!
This is a great conversation about:
- What's possible in online business.
- The tools you can create in your membership.
- Marketing to different segments or audiences.
Adam's membership has a ton of potential in the consumer space and business-to-business where he can get professionals to join his membership, and even a business-in-a-box element!
Transcript
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| 0:00.0 | Hey, y'all. Shane Sams here, the host of the Flipped Lifestyle Podcast. Super excited to be back with you again today to help you start, build, grow, and scale your own online business. And I'm going to do that by talking to a member of the Flip Lifestyle Community today, giving them a one-on-one coaching call and letting you listen in so that you can get some tips, tactics, and strategies to hope you |
| 0:21.6 | change your family's future as well. My guest today is another Kentucky boy. His name's Adam Sears, |
| 0:27.1 | and he has created an amazing, amazing membership product called Silver Spaces. His goal is to help |
| 0:35.8 | moms and dads and grandparents stay in their home, age in place, |
| 0:40.8 | a few years longer, not have to go into a nursing home so that they can have a healthy, |
| 0:45.8 | happier end-of-life situation. And Adam does that through an amazing tool that he has created |
| 0:50.4 | to help people make modifications to their home. And it has a lot of potential, guys. |
| 0:55.1 | This is a great, great, great interview and discussion about what's possible in online business, |
| 1:01.6 | the tools that you can create in your memberships and also marketing memberships to different |
| 1:06.3 | segments or different audiences. Adam's product has a ton of potential in the consumer space where he's |
| 1:12.4 | selling it to individual people. It's got a business to business element where he can get |
| 1:16.9 | home professionals to join his membership, to be able to have access to these tools that he |
| 1:21.6 | has created. And not only that, we think there is a business in a box element to this where he can |
| 1:26.7 | actually create a certification program. |
| 1:28.5 | So we're going to talk about a lot of different things, cover a lot of ground in today's |
| 1:32.2 | podcast. We're going to have a great discussion at the end about marketing and how you can get |
| 1:36.9 | your language to actually talk to your customer. And I know this discussion is going to help |
| 1:41.3 | everybody out there succeed on a higher level. So grab a cup of coffee. If you're in your car right now, turn that bad boy up or maybe you're on a treadmill walking around. Thank you so much for listening. I hope we'll keep you company for the next 45 minutes to an hour. I know you're going to learn a lot, so enjoy the show. Welcome to the Flip Lifestyle Podcast, where life always comes before work. |
| 2:02.9 | We're your host, Shane and Jocelyn Sam. |
| 2:06.7 | We're a real family that figured out how to make our entire living online. |
| 2:11.6 | And now we help other families do the same. |
| 2:14.8 | Are you ready to flip your life? |
... |
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