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Marketing School - Digital Marketing and Online Marketing Tips

How To Make Your SEO 10x More Effective  | Ep. #838

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Marketing, Business

4.61.4K Ratings

🗓️ 16 November 2018

⏱️ 9 minutes

🧾️ Download transcript

Summary

In episode #838, we discuss ways to make your SEO 10x more effective. Tune in to hear the one thing you may not be doing. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How To Make Your SEO 10x More Effective [00:48] Conversion rate optimization is the thing to do. [01:35] It’s the one thing in marketing that, while unpopular, is the most effective. [02:40] Conversion XL is a great blog for ideas and inspiration. [02:46] Conversion-Rate-Experts is another great resource. [02:57] Quicksprout is a third resource to check out. [03:08] If you are looking for a paid solution, look at Visual Website Optimizer. [04:00] Quantitative data will be helpful in determining where you lose people. [04:20] Using SurveyMonkey, you can get feedback you wouldn’t get from data. [05:35] You’re going to have to run a ton of tests to get statistical significance. [06:15] If you don’t have a ton of traffic and you’re in the B2B space, you may not want to optimize for sales, but rather for leads. [06:46] That’s all for today! [07:14] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school with

0:14.8

your instructors Neil Patel and Eric Sue.

0:17.6

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your low time.

0:51.6

Welcome to another episode of marketing school.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neop Patel.

0:57.0

And today we are going to talk about how to make your SEO 10X more effective.

1:02.0

What in the world can you do to make your SEO 10X more effective. What in the world can you do to make your SEO 10X more

1:05.4

effective Neil? Is it links? Is it content? What is it? It's probably not those

1:10.0

two this time. That's right. What can make your SEO 10x more effective is one

1:15.3

simple thing. Conversion rate optimization. Everyone is saying that SEO is

1:21.8

becoming harder. Everyone's saying that SEO is becoming harder,

1:23.0

everyone's saying that paid ads is becoming more expensive,

1:26.0

so what does everyone do?

...

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