How To Make Your First $100K Online (Tiny Challenge) ft. Richmond Dinh | The Dept. #72

The Dept. w/ Omar El-Takrori

Omar El-Takrori

Self-improvement, Business, Education, Entrepreneurship

4.9 • 805 Ratings

🗓️ 7 May 2025

⏱️ 60 minutes

🔗️ Recording | iTunes | RSS

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Summary

What if the fastest way to sell your genius... didn’t require a big audience?

In this episode of The Dept. Omar sits down with Richmond Dinh to break down one of the smartest models we’ve seen, the Tiny Challenge.

Richmond explains how to sell your expertise one person at a time and why that intimacy is exactly what high-ticket clients actually want. He shares how this one framework helped him grow a $6M+ business, sell a $100K offer... and even close a $1M client.

If you’re a coach, creator, or expert with something powerful to offer but no idea how to sell it this episode will show you the most frictionless path to get paid online in 2025.

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Transcript

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0:00.0	Would you rather make $100,000 helping a thousand people?
0:04.0	Or would you rather make $100,000 helping 10 people, maybe even one person?
0:09.0	No one has ever been able to crack the code on how to scale one-on-one coaching.
0:14.0	The future of marketing is a demonstration of competency.
0:18.0	And that's exactly what you're doing through this model here.
0:20.0	I mean, I just did one a month ago,
0:21.2	and that was a $290,000 tiny challenge. On today's podcast, we have Richmond Dinn, who's going to help
0:27.7	you unlock your business and get you paid more, helping less people. Most people have this conception
0:33.6	that you need a large audience, a large email list to make large money. Tiny challenge is a challenge that's done one-on-one with just you and another person and that's it.
0:44.3	High-level people, they want that intimacy.
0:48.3	The close rate is insanely high because there's so much reciprocity and you can tailor your offer
0:52.3	exactly to what they want and need because you know everything about them. Is there any industry that it doesn't work for?
0:58.0	I really believe that probably in about two or three years time, it's just going to be the
1:01.6	the number one go-to framework to help someone make their very first dollar online.
1:05.6	And then when they master it, their first 100K offer will be through a tiny challenge too.
1:11.6	Richmond, then, thank you for being on the department.
1:14.6	Thank you for having me.
1:15.6	I've heard incredible things about you and what you do for entrepreneurs and business owners,
1:22.6	primarily from Myron Golden himself.
1:25.6	We went golfing a couple months ago and he said dude there's this guy
1:29.8	who teaches this really cool way to sell high ticket offers or premium value offers and I was like
1:37.4	what and he said it's something called like tiny challenges. So I believe most of my audience are always wondering how they can sell
	...

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