Have you ever wondered how the top 0.001% make fuck you money? It's not from a salary.

It's not from investing and is definitely not from real estate. It's from being a business owner.

I know this because I went from broke at 24 to selling my first company for millions at 28.

Since then, I've built and sold multiple software companies and now own a portfolio on track

to be worth a billion dollars in the next three years.

Most people think getting rich is about making a lot of money, when in reality it's about

owning a business that's worth a lot of money and knowing how to increase the enterprise

value, which just means how much somebody's willing to pay to buy your business.

And today, I'll show you exactly how to do it step's willing to pay to buy your business. And today,

I'll show you exactly how to do it step by step. Welcome to the Martel method. I went from rehab at

17 to building a $100 million empire and being a Wall Street Journal bestselling author. In this

podcast, I'll show you exactly how to build a life and business you don't grow to hate my best selling book buy

back your time is out now grab a copy at buybackyourtime.com or at any of your preferred online

retailers step number one make your revenue predictable kind of simple but buyers will pay top

dollar when they can count on your income meaning meaning that your revenue becomes predictable, durable.

That's the language.

When they look at the trailing 12 and trailing 24 months of your business and it just keeps going sideways or ideally up, a buyer is going to pay more for that kind of business because they can predict in the future it'll keep doing the same thing.

Just think about your phone bill. It's why telecom companies are worth so much money because you pay the same every month. And look, when I share this, some people are like, well, I don't have reoccurring revenue. But check it out. My brother's a home builder. He started selling lawn care and snow removal as a contract to the people that bought home from him. My buddy Nick owns a sign company. He started selling maintenance contracts. I sell software.

Guess what? Subscription revenue is a beautiful thing, but every business has the opportunity to build

reoccurring predictable revenue. You just got to be creative. Ask Chad GPT. It's right there.

This is what the money people call durable revenue.

Durable revenue is great.

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