How to Leverage Long-Tail Keywords to Supercharge Your Traffic | Ep. #1445

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 16 July 2020

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1445, we talk about how to leverage long-tail keywords to supercharge your traffic! Keyword research plays a crucial role in SEO and driving traffic, but many of us forget to utilize the long-tail variations of the keywords people search for. Tune in to hear about how you can work this method into your SEO strategy and boost your visitor numbers! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Leverage Long-Tail Keywords to Supercharge Your Traffic. [00:33] Understanding exactly what long-tail keywords are and some examples. [01:39] Improving visitor experience; combining updates and long-tail keywords in your content. [03:01] Refreshing decaying content and shoving keywords in at the same time. [04:02] Using Content Editor on ClickFlow to make the job of content creation much easier. [04:41] That’s it for today! [04:46] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: Ubersuggest Content Decay ClickFlow Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.4	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.
0:55.0	And today we're going to talk about how to leverage long tail keywords to
0:59.4	supercharge your traffic. So long tail keywords are keywords that are three, four, five word
1:06.8	phrases, so not those one or two words, not keywords like credit or auto
1:12.0	insurance or cars, those are all head terms we're talking about
1:16.4	things like cheap auto insurance that's an example of a long tail keyword and the thing is, what most people don't realize
1:25.2	is you already rank for some keywords,
	...

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