What's up guys? Welcome back to build. And today I want to talk about how to lead when everything

feels hard. So I wanted to touch on this topic because it is something that I've been working with

multiple people on my leadership team on as well as multiple portfolio CEOs.

It's a bit of a theme that I'm noticing, and I think it's really normal in fast-growing

companies and in companies that are just growing quickly.

You know, sometimes you're not even fast-growing, but if you're small and you're just

growing, it can cause a lot of issues that maybe you didn't

anticipate.

And I think those issues can look like underperforming.

I think those issues can look like misalignment with culture.

I think those issues can look like people with the wrong expectations.

I think those issues can look like a team that's entitled.

The reason it's so top of mind for me is because

as I was walking through how to handle these situations with my team, I realized, wow, you know,

it would be so helpful to have this documented for next time when something like this arises.

Because the irony of it is that I've probably had to go in and essentially change a department, whether it be the performance or the

culture, I want to say at least a dozen times, probably more like 10. I think I could recall

mine when I was really thinking about it. I'm sure there's more than that that I blacked out.

But I wanted to walk you guys through some of the principles that I keep in mind, as well as

the five steps that I take to get a department back on track. What are the principles that help me

work through these issues? I remind myself, things I remind myself of. One, leadership doesn't

count when it's easy. Anybody can lead when it's easy, but a true

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