How To Get Media Coverage + Sailing The World w/ Erin Carey

Zero To Travel Podcast

Jason Moore

Society & Culture, Business, Entrepreneurship, Places & Travel

4.6 • 866 Ratings

🗓️ 22 March 2022

⏱️ 84 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Have you ever wanted to promote your ideas, brand, or business but felt unsure about where to start? Today I am joined by digital nomad, world sailor, and PR specialist, Erin Carey, to discuss how she transitioned from the corporate rat race to being a fully location-independent entrepreneur, as well as tips on getting media coverage to grow your business. If you have ever wondered what it's like to lean into opportunity and embrace life to its fullest, you do not want to miss this episode. Erin unveils the basics of do-it-yourself PR, how to execute big life changes, why it's important to get comfortable with the uncomfortable, and so much more. What is something that has motivated you to make changes in your life? I'd love to hear more about it and hope you will share by sending me an audio message. Premium Passport: Want access to the private Zero To Travel podcast feed, a bonus episode every month (decided on by YOU), exclusive content, direct access to me to answer your questions, and more? Click Here To Try Premium Passport For Only $1 Tune In To Learn: What it was like to grow up in Wagga Wagga and how it inspired a future of sailing Why working for the Department of Defense helped Erin start her PR firm The seemingly normal weeknight that changed the trajectory of Erin’s life What it was like to go back to work after a 2-year sabbatical The biggest challenges of living in a boat with 3 kids What it’s like to do a long ocean passage and how to prepare How to conduct your own PR and why you should invest your time in it The difference between advertising and public relations A step by step guide to “do it yourself” PR How to tell a compelling story and find media coverage Practical hacks for tracking down the right person to talk to Advice for anyone who wants to make a big life change My biggest takeaways from Erin’s story And so much more Resources: Join Zero To Travel Premium Passport Better Help & US Bank Cash Plus Visa Signature Card - Today's Sponsors Check out Roam Generation Download Stand Out In The Crowd Follow Erin on LinkedIn Check out SignalHire The Paradise Pack Location Indie Want More? How to Create a Successful App, Travel by Sailboat, and the Lifestyle Entrepreneur's Mindset w. Dane Homenick Enjoy the Process of Everything with Dylan Magaster How to Go Sailing Around the World

Transcript

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0:00.0	I'm not exaggerating here. I would say probably around 300 days of every year, I am wearing
0:05.7	marino wool somewhere on my body. And that's why when I discovered Unbound Marino, I was
0:12.7	incredibly stoked because they make just simple, versatile, stylish merino wool apparel,
0:19.3	stuff that you could wear at home or on the road that looks good.
0:22.6	And because it's made out of marino wool, it doesn't get smelly, it doesn't wrinkle.
0:26.2	There are all these benefits.
0:27.2	It regulates your temperature.
0:29.0	And you got to check them out over at zero to travel.com slash unbounds.
0:32.5	They're hooking up with a discount as a new customer.
0:35.2	10% off when you enter the promo code Travel 10, Travel and the number
0:39.5	10. Thank you to Unbound Marino for supporting today's show. If you've ever received a huge
0:45.4	roaming bill after a trip or found yourself desperately searching for Wi-Fi so you can get
0:50.5	some things done when you arrive at a new place, this is a no-brainer. Have you heard about Aero Lo?
0:55.7	It's an app that offers ESIMs in over 200 countries and regions.
1:00.0	And you get $3 off for being a listener with the promo code ZTT.
1:03.9	Just download the app for free using the link in the show notes and enter the promo code ZTT.
1:09.5	Three letters, ZTT, for $3 off. It's so easy to use. It takes
1:14.1	minutes to set up and it'll save you time and money all over the world. Thank you to Aerolo for
1:19.4	supporting today's show. We had a big mortgage. We didn't have any savings. We were not in a
1:25.2	position to buy a yacht and take time off work and sail around part of the
1:30.4	world. But we knew that we were going to make it happen. That was a clip from today's guest,
1:35.5	Aaron Carey. She is a public relations expert. She is here to share with you how you, on your own,
	...

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