How to Get Ahead of 99% People in Podcasting
Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
4.6 β’ 1.4K Ratings
ποΈ 18 May 2026
β±οΈ 29 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
Summary
Transcript
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| 0:00.0 | When a buyer asks AI for a solution like yours, does your business come up? |
| 0:04.5 | Most companies have no idea. |
| 0:06.2 | And by the time they find out, they've already lost the deal to someone who did. |
| 0:09.9 | HubSpot AEO helps you show up in those moments, what the right answers buyers are looking |
| 0:14.7 | for. |
| 0:15.6 | Before the first click, before the first form fill. |
| 0:18.6 | That's the moment HubSpot AEO is built for. |
| 0:21.5 | Check out Hubspot.com, the agentic customer platform |
| 0:24.6 | for growing businesses. |
| 0:26.4 | Neil, you know what really grinds my gears? |
| 0:29.2 | What? |
| 0:30.4 | So, you know, typically when someone has you record on their podcast, for example, |
| 0:36.1 | they'll give you the raw recordings, okay? Yes. If you ask for it? If you ask for it, correct? Right. And so like whether, you know, when I did a podcast with Gary V, like I gave him the raw recordings and then when I'm on someone else's podcast, they'll give me the raw recordings. Because if you do the raw recordings, what's going to happen? You're going to get a lot more reach, right? |
| 0:54.2 | More reach than you would without having the other person take the raw recordings, correct? |
| 0:59.5 | In theory, yes, because they'll push it and then you'll push it. |
| 1:03.7 | And there's no rules on this, but I believe the common etiquette is when you take the raw |
| 1:08.8 | recording, you tag them or you mention them |
| 1:11.4 | in the social post as well, which helps their podcast or their brand. So it's a win-win in theory. |
| 1:17.2 | Exactly. In theory, right? And so I remember when I did it with Gary, he took the interview and he |
| 1:21.5 | published it to his channel too. And again, you're doing the podcast with the other person because |
| 1:26.3 | you want to maximize reach, right? |
| 1:46.0 | And when Neil talks about etiquette, it is kind of, at least in America, the etiquette is that you do that, right? And so recently I did a podcast with someone. It was a very high quality studio. And then I asked her afterwards, hey, can I get the recordings? She said yes. And then I thought there was going to be no issues, right? all that to say is, you know, they've kind of reneged on the deal, |
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