Welcome to Marketing School, the only podcast that provides daily top-level marketing tips

and strategies from entrepreneurs that practice what they preach and live what they teach.

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

Sue.

All right, guys, before we start, we got a special message from our sponsor.

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Today, we are going to talk about how to gather customer insights.

So you have these customers, you have potential customers, your business is growing, you

want to try to make it grow faster.

You're looking at data like Google Analytics, and you see all these numbers.

But here's the thing, the numbers only tell you half the story.

There's quantitative data like the numbers, and then there's qualitative data like the

feedback that people give you.

So how can you figure out the feedback from those, you know, 95 to 99% of the people that

never buy from you, or your customers that cancel, or the customers that decide to go

with your competition instead of yourself, because that data will help you grow faster.

Yeah.

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