How to Gain More Referrals For Your Business [Business, mindset, entrepreneur, disruptors]
Disruptors
Rob Moore
4.8 • 1.4K Ratings
🗓️ 24 June 2021
⏱️ 11 minutes
🧾️ Download transcript
Summary
Transcript
Click on a timestamp to play from that location
| 0:00.0 | The best way to gain more referrals for your business is to be strategic about having |
| 0:09.4 | a program or a vertical about your product or service. |
| 0:15.6 | Now I'm going to give you a little bit of a homework and a little bit of a cheat here. |
| 0:21.2 | I have an ambassador to program which is essentially a bespoke portal that we had built. |
| 0:28.0 | It used to just be a Facebook group but it evolved over time and our systems architect |
| 0:33.2 | actually built our own back-of-the-house platform, trackable links or the training and resources. |
| 0:41.6 | Instead of having people just say, Rob's products and services is really good, his podcast |
| 0:46.2 | course is really good, his podcast and disruptive entrepreneur is really good, go find it. |
| 0:52.7 | That's not a strategic way to get new clients because they don't know where to go, they don't |
| 0:56.5 | have the link, they don't have the tracking, they're not getting paid, they're not incentivised |
| 0:59.5 | personally to do it. |
| 1:01.4 | So I read a book called How to Sell Anything to Anybody by Joe Girard. |
| 1:10.1 | G-R-G-I-R-A-R-D-I, I'll get about a zillion DMs on this now. |
| 1:15.7 | Oh Rob, I just spelled the name, what's the book called? |
| 1:18.2 | Let me say it again, Joe, J-O-E, Girard, G-I-R-A-R-D. |
| 1:25.0 | He wrote a book called How to Sell Anything to Anybody and I bought that thinking it was |
| 1:28.6 | a sales book, I'll probably read it 12 years ago. |
| 1:31.7 | And actually it is a great book on building a referral program and getting warm customers |
| 1:40.4 | ready to buy from you without any overhead add costs. |
| 1:45.1 | And I built my entire ambassador program based on that book and of course it's evolved |
| 1:50.1 | over time and it's more like a proper affiliate marketing engine now but that's how I started |
| 1:58.5 | it off. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Rob Moore, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Rob Moore and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.

