How to Find What Makes You Different with Jesse Cole of the Savannah Bananas

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8 • 575 Ratings

🗓️ 17 December 2024

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

“People get excited about different. How can you be explained & summed up in one sentence? How can you be the only in your industry?”

Finding what makes you unique in this industry is no easy journey, but our guest this week knows all too well why being different is your greatest asset. Jesse Cole is the proud owner of the Savannah Bananas, an exhibition baseball team that ESPN called "the greatest show in sports."

Jesse is best known for his iconic yellow suit and the fun he brings across the world with the Bananas, but beyond that, he's a well known and highly sought after speaker. Jesse is here to share how he found success in his life and career simply by being his genuine self — and how you can do the same.

Jesse also talks about how to approach branding, marketing, and promoting yourself — and why sometimes you just have to put yourself out there. You might fail, but the only way to succeed is just to keep swinging for the fences. This is a fascinating episode with tons of solid advice for speakers at every stage of their career — don't miss this one!

You’ll learn:

How to appreciate & embrace what makes you distinct
Why empathy should be one of your biggest tools
The value of genuine entertainment
Why trial and error is beneficial to your brand
How small bets start everything
And so much more!

“If I can share, and hopefully inspire people, that gives me a ton of energy”

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Transcript

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0:00.0	Hey, friend, are you looking for ways to book more paid speaking gigs?
0:03.7	Well, of course you are.
0:04.4	Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website.
0:27.2	This training is free.
0:28.1	It's live and we offered a few times a week so you can find a time that works best for you.
0:32.5	All you got to do is head over to thespeakerlab.com slash get booked.
0:36.3	That's all one word.
0:37.2	Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked
0:39.3	and register right now. We look forward to seeing you on the live training.
1:00.9	You know, people don't know this. Every single speech, I do things I've never done before in a previous speech. Every single speech, I share a new story. I share a new thing. And I,
1:05.3	and I experiment. I see, how did they learn from it? How was, what was the reaction? What was
1:08.8	the response? Do I hear about it after the talk? And so with anything, just like we do with the bananas, everything's an experiment, everything's testing. And that's, you know, the way you get better. You get better. If you do the same thing over and over again, you know, I know there's, I know there's fundamentally a lot of speakers that are great, but they're sharing the same speech. And it's a great speech. But if you're sharing the
1:27.7	same thing over and over again, how are you truly improving? And I think there's a value you've got
1:31.3	to improve by pushing yourself into being uncomfortable.
1:43.9	Hey, what's our friend, Greg Bolden here? Welcome back to the Speaka Lab podcast. Hey, excited's our friend?
1:44.6	Graham Bolden here.
1:45.4	Welcome back to the Speaka Lab podcast.
1:46.9	Hey, excited about this conversation.
1:48.7	We're chatting with my buddy, Jesse Cole, who is the owner of the Savannah bananas
1:52.8	that you may be familiar with.
1:54.1	We actually had him on back in episode 267.
1:57.2	I don't think I told you this.
	...

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