Get ready for your daily dose of marketing strategies and tactics from

entrepreneurs with the guile and experience to help you find success in any

marketing capacity. You're listening to marketing school

with your instructors Neil Patel and Eric Sue.

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Welcome to another episode of marketing school.

I'm Marietu.

And I'm Neil Patel.

And today we're going to talk about how to find an incredible example.

So Neil, first and foremost, why do people need to look at other people's

ad examples? Like, why not just come up with the ideas by themselves?

Look, you can't, but advertising is expensive and it's super competitive.

See, when you look at other people's ad examples,

and if you see that they've continually been using those ads

over a period of not just a month or two months,

but more like five months, six months a year.

...