This is Help Wanted, the show that makes your work work for you. I'm Jason Pfizer,

editor-in-chief of Entrepreneur magazine.

And I'm money expert Nicole Lappin. On Tuesdays, Jason and I answer the helpline and help

callers solve their work problems. And on Thursdays, I give you one way to improve your work and build a career or company you love.

And it starts now.

Do people trust you?

Could they trust you more?

We often have binary answers to this.

It's either yes or no.

Yes, they trust me, yes, they don't.

But trust doesn't actually work like that.

Trust is a gradient. once you appreciate how it works you can build and maintain trust in smarter more careful ways.

It's a concept called the trust battery. Today I'll show you how

I use it and how it can help you build better relationships professionally and

personally.

So first, what is the trust battery?

Okay, the idea is often credited to Toby Lutka,

he's the CEO of Shopify.

He explained it like this in a New York Times story. I'm just

gonna quote Toby here. He says another concept we talk a lot about is something

called a trust battery. It's charged at 50% when people are first hired.

And then every time you work with someone at the company,

...