You're listening to Podcasting Made Simple,

where we deliver weekly masterclass episodes

that help podcast hosts and podcast guests elevate their podcasting game.

I am your host, Alex San Felipe.

Today's episode features audio from a session of the latest PodPro's quarterly event.

To learn more about the speaker in this episode, along with other helpful resources,

including the video version of this episode and links to attend next quarter's event,

please visit Podprose.com slash 177.

And now please enjoy today's episode.

I want you to imagine that I've just handed you a bowl full of green grapes.

There are maybe 30 or so green grapes in this bowl,

and I've asked you to pick out the most green grape of them all.

So you look at this bowl in front of you and you start

picking through the grapes and you see that, okay, well, some are lighter than others, some

are darker than others, they're all green, some are bigger than others, some are smaller than

others, but you have a really hard time saying, you know, which one of these is actually

the greenest grape of them all. So I take the bowl back from you and I hand you another one that is nearly identical.

And I say again, find me the greenest grape of the bunch.

And you start going through this bowl again, sorting through the grapes, and again,

the grapes seem all pretty much the same.

They're quite green, you know, there's the, again, the light green,

there's the dark green, there's large and small, but as you keep digging down to the bottom,

...