Hey, Fran, Graham Baldwin here.

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

Well, that tool exists.

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

Even better, we're going to teach you exactly how

to create that tool for your speaking business in under an hour. For a limited time, we're going to

be offering a free live training on how to build and use this marketing asset to start booking

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

That's what you got to do is go to the speakakerlab.com slash marketing. That's all you got to do is go to the speakerlab.com slash marketing and we'll see you there. Hey, what's up? My friend,

Graham Baldwin here. Welcome back to the speaker lab podcast. Good to have you here with us.

Hey, whether this is your first time or your 106th time, yeah, we've done 106 episodes. If my math is correct, and if you are keeping score at home, I think that's correct. And wherever you're at in your speaking journey or however many episodes you've been listening to, we appreciate you being here. It really does mean a lot. I hope it's helpful to you. We want to help you in your speaking business, you know, whether you're using speaking to sell books or you just want to speak just to make a difference and share your message if you want to speak for to get paid or you want to speak for free just to share your talk or your message with others. We want to help and support you with that. So we do a variety of different episodes here. We do interviews. We do listener Q&As. We do me teaching about speaking, all different types of episodes. And today we're going to be doing some more listener Q&A. We're going to take a couple of questions. We've been doing these the past few weeks. And so these are always fun. I want to hear exactly what you want to know and make sure that we are answering those questions.

So first of all, if you ever have a question, definitely stop by thespeakerlab.com. Again, that is the speakerlap.com. Let us know what your question is, and we will try to answer that on an upcoming episode of the podcast. You can go to the Ask Grant tab right at the top of the page there. Again, that's over at the speakerlab.com. All right, so today we got two questions that are going to be coming in.

Coming in actually from the page there. Again, that's over at the speakerlab.com. All right, so today

we got two questions that are going to be coming in, coming in actually from the same gal. So if you've got two questions, multiple questions, feel free to let us know. We'd love to hear from you. So the first question is all about personal stories. So let's say you've got a personal story and you want to know how to incorporate that into speaking. So we're going to be talking about that. And then the second question, we're going to be talking about your appearance and how you should make sure your

appearance should be reflected in your marketing material. So interesting conversation,

interesting question on both of these. So excited to get into it. So let's jump right in. Enjoy.

Hey, Grant, love the podcast. This is Brie Ramos from Cleveland, Ohio. I am brand new to speaking,

and my speaker advocacy website, we are unquiet.org, is currently under construction.

My question focuses specifically on speakers who have a personal

story vested with their niche. Here it is. Do you suggest speakers further develop expertise

and credibility they have beyond their vested story or the little expertise they do have because

of their vested story? And if so, what would

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