How to Develop & Sell Your Own BBQ Rub
HowToBBQRight
Malcom Reed
4.8 • 638 Ratings
🗓️ 29 March 2019
⏱️ 57 minutes
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Summary
This week on the HowToBBQRight Podcast we talk with Shane & Lawson Linn from Townsend Spice & Supply all about creating your own rub recipe (1:28) and how you can get it bottled - both for personal use and to sell (6:40). We talk about how to make sugar-free or diet-restricted rubs (2:09) and what you can expect to spend bottling your own recipe (8:04). The most expensive ingredient (14:41), why Chinese Garlic is the best in the world (15:01) and the hottest pepper they use in their rub manufacturing (21:10). We talk about what to expect when you get your first sample (26:46), how expensive labels can be (29:00) and UPC codes (32:28). Then we talk about Townsend Spice & Supply's upcoming SCA Steak Contest (37:57) and what to expect when you come to Arkansas to cook a steak (49:10).
Transcript
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| 0:00.0 | Welcome to Malcolm Reed's How to Barbecue Right, a podcast where we talk about barbecue, share recipes, and discuss all things delicious. |
| 0:10.6 | And now here's your host, Malcolm and Rochelle Reed. |
| 0:15.0 | Hey, welcome back to the How to Barbecue Right podcast. |
| 0:18.2 | I'm your host, Malcolm Reed, joined by my lovely wife, |
| 0:21.6 | Rochelle, as always, and we got some friends with us, Mr. Shane Lynn, Mr. Townsend, |
| 0:26.5 | Townsend, Lynn, Mr. Lawson, Lynn from Townsend Supply, Spice, and Supply. And they were |
| 0:33.0 | kind enough to come out with us this week. And we did a video for the YouTube channel on how to make a basic rub. That was something that I never really had a rub recipe on there. I don't know why. I just never thought about doing it. But when you guys mentioned that y'all would, you know, like to show people a kind of a jumping off point for a rub, I said, man, that's a great idea. So we did it. Yeah. Worked well. |
| 0:54.5 | What did y'all think? |
| 0:56.8 | It wasn't that bad being on camera, |
| 0:58.3 | wasn't it? |
| 0:58.6 | No, |
| 0:58.8 | it wasn't too bad. That's what I tell folks. Some people get nervous, but there's nothing to it. Yeah, they did great. I'll say you edit most of mine out probably. Editor. |
| 0:51.4 | Yeah, |
| 0:51.9 | Shell's the edit person, |
| 0:53.1 | so she can make magic happens. |
| 0:55.2 | You go see what she does for me. |
| 0:58.0 | It was the fastest. She can put 100 pounds on here, take 100 pounds off. Depends on how I'm feeling that. Depends on how you're feeling, yeah. But, yeah, we had a lot of people ask, like, what's a good rub recipe? I want to make my own rub. |
| 1:28.5 | You know, some people have allergies. Some people have aversions, you know. Yeah, that's what I was thinking. You know, there's a ton of great rubs out on the market. Y'all make, I mean, y'all do copaccan. That's kind of, I guess, your background. We'll get into that. but there's a ton of great stuff to buy on there. |
| 1:25.7 | I mean, there's, you of great stuff to buy on there. |
| 1:45.1 | I mean, |
| 1:45.2 | there's, |
| 1:45.5 | you know, |
... |
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