I want to start today's episode by thanking the Founders Journal community.

Because of you all, and your loyalty to the brand, Founders Journal grew by 30% month

over month.

That is a ridiculous number, and it is a testament to how you all continue to be dedicated

to not only listening, but also sharing the show with other builders in your network.

I said it the first time I dropped an episode, and I'll say it again, one day very soon,

one million business builders will be a part of the Founders Journal community, and use

this brand as a guide to be better, more thoughtful builders.

Alright, let's get to the episode.

What is up everyone?

This is Alex Lieberman, co-founder and CEO of Morning Brew.

Welcome back to Founders Journal, my personal audio diary, where I give you the business

builder the tools you need to think better in order to build better, whether that's building

a business, a team or new product.

It's time to let you in on a little secret.

I spent the weekend looking through the analytics on past Founders Journal episodes, and

noticed that there were three types of episodes in the last two months that have performed

better than every other.

The first type of episode is a timely news hook.

So for example, my episode on the Rise of Clubhouse did well because it connected strategies

for building to trending technologies like consumer social apps.

The second type of episode is what I call service content.

...