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Marketing School - Digital Marketing and Online Marketing Tips

How to Deal with All the New Marketing Updates | Ep. #1171

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 15 October 2019

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #1171, we talk about how to deal with the new marketing updates that happen all the time! Across search engines and social platforms, algorithms are constantly evolving and this can heavily influence your traffic and engagement. Tune in hear how you can avoid the pitfalls and make the most of the way things transform! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Deal with All the New Marketing Updates. [00:30] Google's core update announcement and rollout. [01:25] Relying on organic traffic and what updates can do to this. [02:10] Lack of focus and going after all the different tools. [03:01] Utilizing an omni-channel approach to safeguard against damaging updates. [04:14] Managing changes in the algorithms through monitoring other successes. [04:35] Prioritizing and delegating the work of staying abreast of changes. [05:05] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Search Engine Roundtable Wall Street Journal Feedly Marketing Lab TickTock Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:49.2

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today

0:55.6

we're going to talk about how to deal with all the new marketing updates.

0:58.6

Neil what's an update that just happened today this morning?

1:00.6

So Eric and I as many of you know we do record these

1:03.5

podcast episodes in batches but Google they did announcement today

1:07.8

September 24th that they're gonna release a core update later today and

1:11.9

funny enough then they tweeted a few hours later saying the core update is now live in the next few days

...

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