How to Create New Products
The Double Win
Michael Hyatt
4.8 • 1.5K Ratings
🗓️ 6 November 2018
⏱️ 33 minutes
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| 0:00.0 | This episode of Lead to Win is brought to you by the Full Focus Planner, a paper planner to help you plan your year, design your days, and achieve your biggest goals. |
| 0:10.0 | Find out more at full focus planner.com. |
| 0:15.0 | North, South, East, West. |
| 0:18.0 | These are the four cardinal directions on a compass. |
| 0:21.0 | Using this marvelous device, sailors have been able to |
| 0:24.3 | navigate treacherous waters for centuries. Boy Scouts have survived countless |
| 0:28.6 | wilderness hikes, and surveyors can establish a line that defines where your property ends and mine begins. |
| 0:37.4 | The magnetic compass is one of the four great inventions that came to us from ancient China, |
| 0:42.4 | along with gunpowder, paper, and printing. |
| 0:45.0 | The Chinese compass is incredibly useful for finding your way, but it's not perfect. |
| 0:50.0 | Because a standard compass points to magnetic north rather than true north as determined by the Earth's rotation, |
| 0:57.0 | it can misguide navigators slightly. |
| 0:59.0 | Worse, the steel hole of a large ship can pull a magnetic compass way off course. |
| 1:04.8 | When navigating a treacherous ocean voyage, an accurate compass is an absolute necessity. |
| 1:10.7 | The Chinese compass was good, but navigators desperately needed something better. |
| 1:15.0 | Fortunately for sailors, Boy Scouts, and well all of us, the compass isn't just an invention, |
| 1:21.0 | it's also a product. |
| 1:23.0 | And the product development process leads to improvements. |
| 1:26.2 | Through successive iterations, good products can become great ones. |
| 1:30.4 | In the case of the compass, a man named Herman Onshots Comp came up with a great improvement. |
| 1:39.0 | He invented the first gyro compass in the early 1900s and he founded a company to manufacture it and market it to navigators. |
| 1:48.0 | With the help of a gyroscope, the Earth's rotation and some math that would make most of our head spin, the gyro compass has helped |
... |
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