4.8 • 793 Ratings
🗓️ 5 August 2024
⏱️ 55 minutes
🧾️ Download transcript
There are three types of money:
1. Cashflow, 2. Wealth, and 3. Enterprise Value
Everyone loves to focus on the first two without thinking about the third, which is where fortunes are made.
If you switch the order and think about Enterprise Value first, you have a shot at building something that can set you financially free for life.
Head to https://capitalism.com/playbook to see how we grow and scale brands to the million dollar mark and beyond.
Scale to the $1M/year mark and beyond in the Capitalism Incubator at https://capitalism.com/inc
Connect with me on Instagram at https://instagram.com/ryandanielmoran
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0:00.0 | Hey everybody. Welcome to the podcast. I'm Ryan Daniel Moran. Most of the time on this show, |
0:08.8 | we talk about building million dollar businesses. We talk about selling million dollar |
0:13.3 | businesses. We have interviews with people who are doing really big things. But a lot of the time, |
0:18.3 | I'm working with entrepreneurs who are building their first million dollar business and we're dissecting the playbook for how you can get to a million |
0:24.6 | dollar business in a 12 to 24 month timeframe. Today, I want to share with you a different |
0:30.0 | perspective that I think will be helpful as you are either building your million dollar |
0:34.0 | business or you are growing beyond that. I want to share with you some |
0:37.6 | insights that I wish that I had known a few years ago, both as I was building companies and as I was |
0:43.2 | preparing to exit a company that made me the majority of my wealth, at least at the time. And I didn't |
0:51.2 | know that when I was starting a company, that I might be able to sell it for a whack ton of money. And I didn't know that when I was starting a company, that I might be able to sell it for a |
0:55.3 | whack ton of money. And I didn't know that when I went to sell a company that I had the leverage |
1:02.1 | that I had because there was so much money out there in the private equity world, there was so many |
1:07.6 | people whose business was about buying companies. |
1:12.5 | In the YouTube world, the podcast world, the online entrepreneur world, the focus is all about cash flow. |
1:20.2 | It's all about scaling fast. |
1:22.2 | It's about making money really quickly. |
1:24.4 | It is about living a really lavish lifestyle. |
1:27.2 | And it's about getting to the goal |
1:29.4 | as quickly as possible. And this is alluring to a lot of entrepreneurs. This is sexy. This is |
1:37.3 | attractive. And it also creates a industry that has absolutely no understanding of how business actually works or how wealth is |
1:49.0 | generated over the long term. And that's why I want to share with you the concept that there |
1:54.3 | are three types of money. The three types of money are cash flow, wealth, and enterprise value. |
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